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Business Analyst - Mountain View, United States - Talascend
Description
Talascend is seeking a professional, skilled individual for our Business Analyst position located in Mountain View, CATeam Schedule:
Hybrid
Specific responsibilities include:
Lead the Web Analytics & UX analytics for ecommerce business
Web Analytics:
Customer Journey, Page Analytics, Pathing, Search Analytics etc.
Proficient in Communication & Presentation skills, Data/Web Analysis, Setup A/B testing practices/ Pre-post analysis, Web Analytics tools like Omniture, Google Analytics, DXT, etc.
Develop and execute a comprehensive web analytics data strategy to optimize UX, CX, and web performance & insights Collaborate with Business function, Category, Product, Merch & UX teams to create and deliver analytics Reporting and Insights Build and manage best-in-class Web Reporting Utilize SQL to perform data analysis to extract valuable insights from large data sets like Clickstream, transactional data Create and maintain internal mapping tables like product hierarchy, Dates, and Adobe classifications Strong problem-solving skills, and excellent communication skills, both technical and non-technical to convey complex insights to diverse stakeholders Demonstrate strong technical expertise in Tableau/SQL and well versed with Adobe Analytics Drive data thought leadership and create end-to-end Web Reporting standards Proactively Identify gaps and provide tagging requirements (Build governance in maintaining eVars, Props & Custom events)Implement best practices for analytics, staying abreast of industry trends and emerging technologies to enhance our capabilities Lead highly functional and agile analytics/data teams Perform promotional ROI analysis and develop monthly reporting with key insights and planning implications
Web Analytics:
Customer Journey, Page Analytics, Pathing, Search Analytics etc
Background & Competencies Required:
8+ years of related experience in one or more of the functional areas: business analytics, eCommerce, or Web analytics roles Bachelor's degree in Business, Data Science, or a related field, Master's preferred 4+ years experience in e-commerce or telecommunications consumer electronics industry or management consulting Strong quantitative and analytical capabilities with high proficiency in data analysis using Excel, tableau preferred Prior experience leading small teams with the ability to engage and develop talent Exceptional communication skills with the ability to collaborate and build effective partnerships at all levels of the organization Structured and process-oriented approach to solve business and operational problems with a highly agile approach Ability to operate seamlessly in a matrix organization and manage stakeholders across multiple lines of businesses We thank all applicants for their interest.
However, only those qualified individuals who closely meet the qualifications of the position will be contacted. The details of the position are only a summary, other duties may be assigned as necessary. Drug Screen may be required.