- Serve as the main point of contact for communication with your suite of clients (handle email communication, reporting calls, and serve as the expert on email and SMS marketing)
- Manage strategy for email marketing campaigns and automation for a variety of B2C and B2B brands
- Manage and create subscriber segments to drive engagement, revenue, and customer lifetime value
- Work within Klaviyo or other email software to review emails before sending.
- Collaborate with the designers, copywriters, and clients to create a high-level email marketing campaign sending strategy
- Oversee strategy for email capture popups
- Create and analyze a/b tests for content, sending times, subject lines, etc.
- Minimum 2+ years of experience managing strategy and creating engaging content for email marketing campaigns.
- Knowledge of email design best practices and conversion strategies
- 2+ years of experience using email platforms such as Klaviyo, MailChimp, Constant Contact, Drip, etc.
- Understanding of basic customer segments within email marketing
- Experience working alongside copywriters and designers
- Attention to detail — you have an eye for typos and errors.
- Problem solver — you enjoy a challenge.
- Find joy in geeking out over everything email.
- Results-focused - you are determined to drive revenue, open rates, and click-through rates
- The opportunity to work with a talented team
- Competitive wage
- Flex work schedule
- $25 monthly Door Dash budget
- Good vacation package
- Competitive health insurance and 401K options
- 36hr work week (half day Fridays)
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Email Marketing Strategist/Account Manager - Provo, United States - Wallaroo Media
Description
Job Description
Job DescriptionAt Pouch, We help brands scale and grow their revenue through a number of different organic marketing tactics, including email and SMS marketing.As an email marketing account manager, you have the opportunity to leverage your expertise to help implement effective email marketing and SMS strategies for a variety of clients, to help their businesses grow and succeed.
Job Summary:
Qualifications:
Compensation: $50,000 - $60,000 DOE
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