- As a member of the Admissions Leadership Team, the Director will contribute to efforts related to planning, policy and procedure development, quality assurance and effectiveness, and budget and team management
- Responsible for the management and professional development of the Admissions Communications team
- Directs and maintains ongoing relationship with PCOM MARCOM. Develop and manage assets in collaboration with key strategy partners that will be used to generate demand for the University's academic programs (website, print, email, digital, video, etc.)
- Oversight of creation and execution of an overall communication plan for Office of Admissions across all three campus locations to include key messaging to an audience that includes inquiries, applicants, in progress, admitted and confirmed students through a variety of communications platforms, including digital, print , social and events (both virtual and on campus), for all programs and initiatives overseen by the Office
- Helps staff to plan projects more effectively, hosting "discovery sessions" with key stakeholders to identify issues and ways to improve. This role will require leadership and problem solving skills which will be used to mitigate challenges, boost morale, and build productivity within teams for better and more efficient execution of tasks and projects.
- Analyzes data in order to gain a clear overview of the department's status as it relates to the strategic plan and write more relevant and accurate reports. This role will put data into context for various constituencies including upper level leadership and make recommendations based on discoveries to fuel data driven decisions.
- Oversight of customer relation management software system Slate and other platforms (such as CareerEco) used for communications. Stay up-to-date on Slate enhancements and new features as continuous learning. Platform curiosity is required.
- Monitoring of data to analyze overall effectiveness of messaging (including open rates, click through rates, event attendance etc.) to make enhancements/additions/improvements moving forward
- Ensuring all communications meet the goals identified in PCOM's Strategic Plan and in Diversity, Equality and Inclusion Initiatives as well as meet the branding and messaging guidelines set by the Office of Marketing and Communications.
- Oversight of creation and execution of customized outreach plans as needed for specific PCOM programs to communicate key messages.
- Provide communications reports and updates to leadership team as requested
- Lead the communications team by developing and executing communications that support all programs in the Office of Admissions
- Investigate new outreach methods to improve existing communications plans and platforms
- Manage budgets as deemed appropriate by Chief Admissions Officer for campaigns
- Collaborate extensively with colleagues in Admissions, our internal administrative and academic partners, and will work directly with our external network of vendors and service providers within and outside the Office of Admissions at all PCOM locations
- Strong analytical and communication skills, both verbal and written, are required. In addition, the ability to work in a collaborative environment is essential; must be comfortable working with different teams at various levels of a business and have excellent organizational skills
- Ability to be flexible to other duties as assigned.
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Director of Admissions Communications - Suwanee, United States - The Philadelphia College of Osteopathic Medicine
Description
Director of Admissions Communications
At PCOM, we espouse to grow a culturally competent workforce to advance healthcare that touches the lives of underserved communities.
Philadelphia College of Osteopathic Medicine affirms that diversity and inclusion are crucial to the intellectual vitality of the campus community.
It is through freedom of exchange over different ideas and viewpoints in supportive environments that our graduates develop the critical thinking and citizenship skills that will benefit them throughout their lives.
Since 1899, PCOM has trained highly competent, caring physicians, health practitioners, and behavioral scientists who practice a "whole person" approach to care - treating people, not just symptoms.
As the field of medicine has changed, we've changed with it - adapting our program offerings to better meet the needs of healthcare providers and the communities they serve.
At the main campus in Philadelphia, Pennsylvania (PCOM), the branch campus in Suwanee, Georgia (PCOM Georgia), and our newest location in Moultrie, Georgia (PCOM South Georgia), PCOM students learn to approach problem-solving in a more professional, more team-oriented manner, which prepares them to work successfully in integrated healthcare settings with other health professionals.
At Philadelphia College of Osteopathic Medicine you will be part of a caring, professional, and committed community focused on making the PCOM experience the best possible for our students.
We are currently seeking to fill our Director of Admissions Communications position at the Georgia campus with a highly qualified and passionate individual.
Job Title:
Director of Admissions Communications
Department:
Office of Admissions
FLSA:
Exempt
Location:
Suwanee, GA
POSITION SUMMARY
As a member of the admissions leadership team and part of the enrollment management team; reporting to the Chief Admissions Officer, the Director of Admissions Communications will lead in the implementation of marketing and recruitment plans to meet the enrollment goals of the college.
Additionally, this person will develop strategic communication strategy, support all campus-wide strategic priorities and lead the communications team to develop and execute admissions communications campaigns to attract and retain applicants at all stages of the enrollment funnel.
This position is responsible for developing and maintaining relationships with prospective students, health professions and academic advisors, faculty, and community organizations, as well as representing the institution at graduate and professional school fairs, private visits, and professional conferences.
ESSENTIAL DUTIES AND RESPONSIBILITIES
The successful candidate will perform the following duties, with or without reasonable accommodations:
REQUIRED SKILLS AND EXPERIENCES
The PCOM Admissions team seeks members who exemplify the following durable skillsets: creativity, persuasion, collaboration, adaptability, and emotional intelligence.
Education
Masters degree in the field of education, social sciences, or business administration. (Bachelor's degree with 10 or more years of proven progressive experience will be considered)
Experience
7 or more years of experience in the field of higher education focused in Admissions or Enrollment Management. Previous experience in a graduate or professional school setting and project management. Successful managerial experience in remote as well as in person work environments.
Supervisory Responsibility
At least five years of progressive supervisory experience.
Physical Demands
Occasional lifting of office supplies; manual dexterity and mobility to use all office equipment. Primarily sedentary work.
Salary Range: $78,000 - $85,000
The referenced salary range is based on PCOM good faith belief at the time of posting. Actual compensation may vary based on factors such as geographic location, work experience, market conditions, education/training and skill level. PCOM offers a total rewards package that supports our employees' health, life, career and retirement.
PCOM is an equal opportunity employer and all qualified applicants will receive consideration.
We adhere to a policy that prohibits discrimination on the basis of race, color, sex, sexual orientation, gender identity, religion, creed, national or ethnic origin, citizenship status, age, disability, veteran status, or any other legally protected class.
