- CRM Strategy: Execute CRM strategies that align with company goals, focusing on segmentation, targeting, and personalization.
- Loyalty Program Management: Design, implement, develop and oversee customer loyalty programs aimed at retaining and engaging customers, increasing their lifetime value, and fostering brand loyalty.
- Customer Segmentation: Segment the customer database for each brand to deliver personalized and targeted marketing campaigns. Identify, analyze and interpret trends or patterns to provide actionable insights that improve conversion, customer experience or optimization for the overall websites.
- Email & SMS Marketing: Develop automated journey workflows for both email and SMS channels, executing marketing campaigns for multiple brands. This including: segmentation strategy, template design, content creation, and campaign performance analysis. Provide optimizations and opportunities, consistently testing to improve performance metrics.
- Data Analysis: Analyze customer data and behavioral patterns across all brands to identify opportunities for enhancing customer engagement and loyalty. Provide data-driven insights to inform decision-making.
- Cross-functional Collaboration and Coordination: Collaborate with digital designers, merchandisers, marketing, retail stores, buyers and customer support teams to align loyalty program campaigns and initiatives with overall business strategies and ensuring seamless coordination.
- Vendor management and communications: Manage the Loyalty program for both online/in-store integrations with external partners, identifying issues or discrepancies in data, troubleshooting bugs, and new product enhancements (ex. a shopping app).
- Reporting and Metrics: Monitor and report on key performance indicators (KPIs) related to customer retention, engagement, and loyalty program performance across multiple brands. Provide detailed reporting to be shared with key stakeholders.
- Customer Feedback: Collect and analyze customer feedback across all brands to drive data-informed decisions and continuously enhance the customer experience.
- Compliance: Ensure that CRM and loyalty practices comply with relevant privacy and data protection regulations for each brand.
- As an ever-evolving business, other duties may be assigned or required.
- Bachelor's degree; marketing, business, or a related field is preferred.
- 2-4 years of experience in Ecommerce, email marketing, retention, and/or loyalty program management.
- Proficiency in CRM software and/or digital marketing tools, preferably with enterprise-level platforms (i.e. Klaviyo, Adobe Campaign, Lexer, SMSBump, Yotpo, Salesforce).
- Experience with loyalty programs and performance is a plus.
- Proficient in analytics tools (ex. Google Analytics, PowerBI, Looker Studio, Adobe Analytics).
- Knowledge of customer segmentation and targeting techniques.
- Exceptional analytical, organizational, time management, and interpersonal skills.
- An agile team member with the ability to pivot swiftly to meet dynamic business objectives.
- Competence to problem-solve independently.
- Results-driven and customer-centric mindset.
- Dependable and a genuine, positive attitude.
- Passion for the active sports lifestyle (Surf, Skate, Snowboard) and/or Fashion.
- Curious mentality
- This position requires some on-site hours at our HQ in Costa Mesa, CA; however, some duties can be performed remotely.
- Collaborative culture with amazing family vibe
- Discounts on Liberated Merch
- Medical, Dental, and Vision Benefits (majority employer paid)
- 401k with employer match (based on eligibility)
- Surf and Snow Team Building Days
- Summer Half Day Fridays
- Paid Time Off
- Referral Program
-
Marketing Associate
1 week ago
High Performance Nutrition Costa Mesa, United States**Company**: High Performance Nutrition · **Location**: Costa Mesa, CA · **Salary**: $60,000 annual salary · **Schedule**: Full-time, Monday through Friday, 9:00 AM to 5:00 PM · **About Us**: · High Performance Nutrition (HPN) is a leading health and wellness company dedicated to ...
-
Sales and Marketing Associate
1 week ago
Kai Wagyu Inc. Costa Mesa, United States**Responsibilities** · - Greet and direct customers · - Provide accurate information (e.g. product features, pricing and after-sales services) · - Answer customers' questions about specific products/services · - Cross-sell products and inform customers about promotions · - Ensure ...
-
Marketing Associate
2 weeks ago
Ken Tran - State Farm Agent Fountain Valley, United States**Benefits**: · - Bonus based on performance · - Employee discounts · - Flexible schedule · - Opportunity for advancement · - Paid time off · - Training & development · Position Overview · Successful State Farm Agent is seeking a qualified professional to join their winning team ...
-
Digital Marketing Associate
20 hours ago
Passive Plus Huntington, United States**About Us** · Passive Plus was established in 2005 in Huntington, New York by industry executives with over 30 years' experience in Sales, Program Management and RF Engineering and Development. We strive to be the best RF/Microwave component company in the industry. · Passive Pl ...
-
Campaign Marketing Associate
2 weeks ago
DentalXChange Irvine, United StatesSince 1989, DentalXChange has been on the forefront of modernizing and innovating dental claims creating dental RCM solutions that bring ease to the payments process. Today, it has grown to support a current client base of more than 107,000 dental providers. Headquartered in Irvi ...
-
Associate Director, Marketing Compliance
1 week ago
AbbVie Irvine, United States**Company Description** · Purpose · Describe the primary goals, objectives or functions or outputs of this position. · Responsible for leading the Compliance Training team in the US Therapeutics Compliance Operations within TA&O. This team will prioritize, design and deliver digi ...
-
Marketing Associate
1 week ago
International City Theatre Long Beach, United StatesPart-time Marketing Associate for International City Theatre, an award-winning professional, non-profit regional theatre, includes five annual main stage productions and six education programs, celebrating its 39th season in 2024. · Responsible for providing organization, strateg ...
-
Marketing Associate
6 days ago
Alphapure Gardena, United StatesOverview: · We are seeking a highly motivated and creative Marketing Associate to join our team. As a Marketing Associate, you will play a key role in developing and implementing marketing strategies to promote our products and services. This is an excellent opportunity for someo ...
-
Marketing Associate
20 hours ago
KDA Products, Inc. Cerritos, United StatesKDA Products, Inc., a leader in the industry of wholesale automotive wheel accessories is seeking a Marketing Associate to execute marketing strategies and product development. · **Responsibilities** · - Conduct market research and analyze market data to develop new products and ...
-
TOIGO Foundation Newport Beach, United StatesThe Marketing Associate/Senior Marketing Associate is a key member of the SGA marketing and client service team and works to ensure prospect and client needs are handled timely and accurately. The ideal candidate is an organized, client service-oriented individual with a positive ...
-
Marketing Associate
5 days ago
Mosaec Newport Beach, United StatesNewport Beach, California, · Supports the Marketing Manager in developing strategic and tactical marketing plans for the assigned portfolio of properties, and creates and implements advertising, pricing, and other campaigns that drive traffic and occupancy to achieve optimum lea ...
-
Marketing Associate
1 week ago
Mosaec Newport Beach, United StatesNewport Beach, California, Supports the Marketing Manager in developing strategic and tactical marketing plans for the assigned portfolio of properties, and creates and implements advertising, pricing, and other campaigns that drive traffic and occupancy to achieve optimum leasin ...
-
Associate Marketing Manager
2 weeks ago
American Automobile Association Costa Mesa, United StatesAssociate Marketing Manager · Under general direction from a Marketing Program Manager, the Associate Marketing Manager implements direct response marketing projects (print, email, digital campaigns, collateral, etc.) to drive awareness and usage of the AAA Discounts & Rewards a ...
-
CRM / Marketing Associate
5 days ago
Volcom Costa Mesa, United StatesTitle: CRM / Marketing Associate · At Liberated Brands, we strive to embody the creative spirit of youth culture. Liberated Brands was built on liberation, innovation and experimentation while remaining dedicated to the breakdown of established traditions. We empower our employee ...
-
Digital Marketing Associate
5 days ago
Volcom Costa Mesa, United StatesTitle: Digital Marketing Associate – TEMP · At Liberated Brands, we strive to embody the creative spirit of youth culture. Liberated Brands was built on liberation, innovation and experimentation while remaining dedicated to the breakdown of established traditions. We empower our ...
-
Digital Marketing Associate
6 days ago
Volcom Costa Mesa, United StatesTitle: Digital Marketing Associate – TEMP · From boutique-brand culture to big-box retail, Liberated Brands thinks differently and has global scale servicing over 60+ countries. With over three decades of experience in brand-building, we are enhancing what a full-service license ...
-
Digital Marketing Associate
1 week ago
Liberated Brands Costa Mesa, United StatesJob Description · Job DescriptionTitle: Digital Marketing Associate – TEMP · From boutique-brand culture to big-box retail, Liberated Brands thinks differently and has global scale servicing over 60+ countries. With over three decades of experience in brand-building, we are enhan ...
-
CRM / Marketing Associate
6 days ago
Liberated Brands Costa Mesa, United StatesJob Description · Job DescriptionTitle: CRM / Marketing Associate At Liberated Brands, we strive to embody the creative spirit of youth culture. Liberated Brands was built on liberation, innovation and experimentation while remaining dedicated to the breakdown of established trad ...
-
Associate Market Manager
1 week ago
Morgan Stanley Newport Beach, CA, United StatesPOSITION SUMMARY: · The Associate Market Manager plays a key role in the overall management of all aspects of the Market. Job functions include retaining employees, managing risk, driving revenue growth, increasing profitability, maintaining a superior and consistent level of c ...
-
CRM / Marketing Associate
1 week ago
Liberated Brands Costa Mesa, United StatesJob Description · Job DescriptionTitle: CRM / Marketing Associate · From boutique-brand culture to big-box retail, Liberated Brands thinks differently and has global scale servicing over 60+ countries. With over three decades of experience in brand-building, we are enhancing wha ...
CRM / Marketing Associate - Costa Mesa, United States - Volcom
Description
Title: CRM / Marketing Associate
From boutique-brand culture to big-box retail, Liberated Brands thinks differently and has global scale servicing over 60+ countries. With over three decades of experience in brand-building, we are enhancing what a full-service license model can look like. We focus on the fundamentals of designing, producing, distributing, and marketing our brands and products, but always leave room for the x-factors to lead the way. Our expertise spans all sales channels, from direct-to-consumer to specialty wholesale and everything in between, both physical and digital. This Liberated approach creates a unique and powerful balance between brand-culture and sustainable growth. Join us and experience the benefits of being truly Liberated.
WHAT YOU'LL DO:
The CRM / Marketing Associate will be responsible for developing and executing customer relationship management (CRM) and loyalty programs and initiatives to improve customer retention, increase brand loyalty, and drive revenue growth. This role requires a combination of analytical, creative, and technical skills to create and implement strategies that effectively engage and retain our customer base, spanning multiple brands.
KEY RESPONSIBILITIES:
WHAT YOU'LL NEED:
LIBERATED PERKS:
Liberated Brands is committed to fair and equitable compensation practices. The salary range for this role in Costa Mesa, CA is $60,000 - $70,000. This position is hybrid and, as such, compensation will ultimately be in line with the location in which the position is filled. Final compensation for this role will be determined by several factors such as a candidate's relevant work experience, skill set, certifications, and specific work location.
WeareanEqualOpportunityEmployerandallqualifiedapplicantswillreceiveconsiderationforemploymentwithoutregardtorace, color, religion, sex, nationalorigin, disabilitystatus, veteranstatus, sexualorientation, genderidentityoranyothercharacteristicprotectedbylaw.
If you are unable to complete this application due to a disability, please contact Customer Service to ask for an accommodation or an alternative application process: or #LI-Hybrid
