Jr. Digital Communications Account Manager - Lancaster, United States - WebFX

WebFX Lancaster, United States

3 weeks ago

Description

You Might Be a Great Fit For This Position if You Have

A Bachelor's Degree
Successful FXers in this role have majored in Marketing, Advertising, Business, Journalism, Communications, Information Systems, Statistics, and beyond
GPA above 3.4

A Few Related Skills and Experiences
(This is an entry-level role, and experience in every one of these areas is not required - we will train you on what you need to know But the following skills/experience are awesome to have, and will help get your career off to a running start):

Part-time/summer job/internship experience is a must
Customer service experience in any industry
Advertising/marketing agency experience
Digital marketing experience
Basic HTML experience
Google Analytics and/or analytical/research skills
Excel/Google Docs skills
Copywriting for the web
Presentation skills

Any of these Signature FXer Traits
You have an interest in the web and stay up-to-date on new and developing technologies
You are a professional, dependable, and independent worker with a strong work ethic
You're self-motivated, thrive on challenges, and enjoy getting things done
You have an eye for detail and dedication to high-quality work
You have an exceptional level of follow-through
You are a proactive, creative problem-solver who faces challenges with a can-do mindset
You possess excellent time/project management skills
You have solid analytical skills and a knack for making data-driven decisions
You work with a sense of urgency and can consistently meet deadlines
You are an outstanding communicator and possess strong interpersonal skills
You are a lifelong learner who loves to grow and stretch outside of your comfort zone, and are always looking to improve your skills

If any of these sound like you, then we want to hear from you We are committed to growing 1% better everyday, and we believe working at WebFX could quite possibly make your life 1(00)% better - after all, you would be surrounded by the

In This Role, You'll Get To

Work directly with a portfolio of clients as their direct point of contact at WebFX, educating them through clear communication, and helping them achieve their goals
Work to maintain our world class client retention rate by developing and fostering long lasting client relationships
Analyze performance data (in Google Analytics and MarketingCloudFX) and prepare monthly digital marketing campaign reports
Develop appropriate SEO strategies and action plans/optimizations based on data
Create and manage PPC (think Google Ads) campaigns and work to ensure a positive ROI for clients
Perform research to ensure client success think keyword research, competitor analysis, and everything in between
Devise the content strategy and outlines for our team of copywriters and manage the execution of web content based on client goals
Manage the ideation, planning, and execution efforts of CRO special projects and champion CRO best practices for clients
Perform A/B, website usability, and website conversion rate testing to determine what works best for your client and provide recommendations accordingly
Interpret web analytics, demographic data, market research, and buyer behaviors, and generate and execute strategies as they relate to findings

-'Get your hands dirty' and get into the backend of client websites to correct errors and technical issues and implement content

A Typical 'Day in the Life' Might Consist of:
5% managing resources for CRO projects
5% analyzing clients' competitors and making appropriate recommendations
10% working in the backend of websites/fixing technical issues/implementing content
10% creating reports for client campaigns
15% analyzing data and identifying deliverables
25% communicating with clients
30% executing on SEO and PPC strategies with regular optimizations
100% pursuing your own personal best while delivering real-world impact for our clients

Note:
The Jr. Digital Communications Account Manager is a client-facing position

What You'll Get From Us

Opportunities to Learn and Train With Our Team

Our 'Bootcamp' training program will be provided for new FXers to learn, grow and develop both in and out of the office in the specific hard skills necessary to be successful in their position
World class on the job training from the experts (think Sr.

Marketers, not the HR team) as well as opportunities for ongoing personal learning and development

On site, state of the art training amenities to facilitate departmental trainings, industry related updates, and monthly Lunch and
Learns.

A Place to Grow Your Career
WebFX grew 250%+ over the past 3 years, and we promote almost exclusively internally. Merit-based promotional opportunities are abundant for new FXers who meet or exceed position performance metrics.

In-Person Experience Alongside Our Team of Industry Experts

This position is based fully on-site at our Lancaster, PA office, with opportunities for this to evolve as Fxers advance in their career tenure.

Potential promotional path for Jr

Digital Communications Account Manager:
Digital Communications Specialist
Digital Marketing Analyst
Digital Marketing Consultant
Lead Internet Marketing Consultant
Sr. Internet Marketing Consultant

Compensation
$45,500 -$48,500 (potentially higher based on work experience)

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