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    Head of Marketing - San Francisco, CA, United States - BridgeBio Pharma

    BridgeBio Pharma
    BridgeBio Pharma San Francisco, CA, United States

    2 weeks ago

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    Description

    BridgeBio is a biopharmaceutical company founded to discover, create, test, and deliver transformative medicines to treat patients who suffer from genetic diseases and cancers with clear genetic drivers.

    We bridge the gap between remarkable advancements in genetic science in academic institutions and the delivery of meaningful medicines to patients.

    Founded in 2015, the company has built a portfolio of 20+ drug development programs ranging from preclinical to late-stage development in multiple therapeutic areas including genetic dermatology, precision oncology, cardiology, endocrinology, neurology, pulmonology, and renal disease, with two approved drugs.

    Our focus on scientific excellence and rapid execution aim to translate today's discoveries into tomorrow's medicines. S. offices in San Francisco, Palo Alto, and Raleigh, with small satellites in other parts of the country. We also have international offices in Montreal, Canada, and Zurich, Switzerland, and are expanding across Europe.
    The Director, Marketing Excellence will support the development of a late-stage commercial asset, Acoramdis, for ATTR-cardiomyopathy. The Director, Marketing Excellence will drive cross-functional collaboration and alignment, ensuring success in the US and across the globe. This individual will lead the development of commercial deliverables, including peer to peer educational efforts and congress strategy.

    This person will play a lead strategic role on the commercial product team supporting launch excellence and work closely with Market Insights, Development, Regulatory, Medical Affairs, and other key stakeholders and should feel at home in a fast-paced, ambiguous environment.

    The Director of Marketing Excellence will report to the Sr. Vice President, Marketing.
    The Director will also support the delivery of key brand expectations such as Brand Planning, Tactical Planning, Launch Readiness, and Quarterly Business Reviews
    Plans, executes, and optimizes marketing strategies, collaborating across multiple regions, ensuring consistency and compliance with regulatory requirements
    Develops and implements standardized processes and best practices, oversees the creation and review of marketing materials (MLR), and collaborates with cross-functional teams to align strategies with business goals
    Lead commercial congress activities and logistical implementation for Acoramidis Marketing teams in collaboration with brand marketing congress channel leads, including exhibit booth design and execution, advertising, sponsorship packages, product theaters, KOL receptions, and ancillary meetings/events
    Responsibilities include the establishment of our disease state and branded speaker's bureau, the initial identification and training of speakers
    Negotiate vendor contracts related to product and brand meeting materials and activities Develop and track metrics to measure and ensure the success of marketing/promotional programs
    Present business updates to the Senior Team and partner with regional teams to ensure diverse commercial insights are brought into the planning process
    High-quality executors, who execute against goals and milestones with quality, precision, and speed
    10+ years of commercial biotech or pharmaceutical experience, with at least six years in Marketing
    ~ Global marketing experience preferred
    ~ Demonstrated ability to develop actionable insights from complex clinical data and market research
    ~ Ability to travel (~20%) is required

    High-level strategic thinking, with the ability to translate customer insights into actionable marketing strategy
    Able to handle full workload across multiple projects
    High level of self-awareness and understanding of the importance of self-monitoring behavior for continuous improvement
    A de-centralized model that enables our program teams to focus on advancing science and helping patients. Our affiliate structure is designed to eliminate bureaucracy and put decision-making power in the hands of those closest to the science
    A collaborative, fast-paced, data-driven environment where we inspire ourselves and each other to always perform at the top of our game
    Access to learning and development resources to help you get in the best professional shape of your life
    Robust and market-competitive compensation & benefits package (Base, Performance Bonus, Equity, health, welfare & retirement programs)
    Flexible PTO
    Commitment to Diversity, Equity & Inclusion

    At BridgeBio, we strive to provide a market-competitive total rewards package, including base pay, an annual performance bonus, company equity, and generous health benefits.

    The final salary offered to a successful candidate will depend on several factors that may include but are not limited to the type and length of experience within the job, type, and length of experience within the industry, educational background, location of residence and performance during the interview process.

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