Data Analyst 3 - San Jose, United States - NextDeavor, Inc.

NextDeavor, Inc.

Verified Company

San Jose, United States

2 weeks ago

Posted by:

Mark Lane

beBee recruiter

Data Analyst 3

10+ Months W2 Contract

San Jose, or San Francisco, CA (Hybrid)

Benefits You'll Love:

NextDeavor offers health, vision and dental benefits for contract employees.
You'll be eligible to receive Paid Sick Leave (Amount varies per state).
Own the opportunity to get your foot in the door at a wellestablished corporation, with the likelihood of extension or conversion to full time employment (NextDeavor's conversion rate is approximately 70%)

Here's how you'll make an impact on the team:

Help plan and implement marketing effectiveness measurement across the paid and organic/owned Social Media channels
This role will work closely with crossfunctional teams to
Track weekly performance (spend & KPIs) and build automated dashboards/tools to enable selfserve insights
Set quarterly KPI targets, evaluate investment efficiency, and provide inputs on social channel optimizations
Perform content & audience level analysis, build fullfunnel content measurement framework to understand 'what contents are performing best to which audience segments?'
Design & Measure A/B tests (or Marketing Incrementality Test) to validate the hypothesis and findings to be used in modeling
Working with Social Marketers, Data Engineering, and Data Science teams to develop new tools from 0 to 1

Here's what you'll need to be successful in this role:

BA/BS degree or above
5+ years of marketing or business analytics experience with synthesizing largescale data sets to generate insights and recommendations
5+ years of working experience using SQL, Excel, Tableau, and/or Power B. R & Python knowledge are preferred
Understanding of the data science models used for measuring marketing incrementality, e.g. multitouch attribution, marketing mix models, causal inference, timeseries regression, match market test, etc.
Understanding of the fullfunnel crossplatform marketing and media landscape and experience evolving analytics and measurement capabilities
Flexibility in priority shifts and fast iterations/agile working environment
Strong problemsolving skills, and ability to structure problems into an analytics plan

Pay Range:

$ $69.15/hout