- Work with marketing team to develop and execute comprehensive advertising strategies on digital advertising platforms, including Meta, Google, Pinterest, and TikTok, to achieve company objectives, including generating sales, increasing brand awareness, and driving website traffic
- Create and optimize ad campaigns, including ad creative, targeting, bidding, and scheduling, to maximize ROI and achieve KPIs
- Collaborate with Social Media team, photographers, and videographers to create engaging content for campaigns
- Create iterations of ad creatives for A/B testing
- Work with cross-functional teams to ensure campaigns align with new bag launches, limited color debuts, and major restocks
- Set up and manage Google Shopping campaigns, including product feed optimization, bidding strategies, and performance tracking to drive sales and revenue
- Monitor and analyze campaign performance data using analytics tools, such as Meta Ads Manager and Google Analytics, and providing regular reporting to broader team
- Work on landing pages for ads and focus on general site optimizations to increase conversion rates
- Stay updated on industry trends, best practices, and platform updates related to digital advertising platforms, and incorporate new tactics and features into campaigns
- Social Media Marketing and Digital Marketing skills
- Web Analytics and Online Marketing experience
- Strong written and verbal communication skills
- Ability to analyze data and make data-driven decisions
- Experience with content creation and optimization
- Knowledge of SEO best practices
- Proficiency in using marketing tools and platforms
- Bachelor's degree in Marketing, Communications, or a related field
-
Marketing Specialist
3 weeks ago
OAC Services, Inc Seattle, United StatesWe are looking for a passionate go-getter with an interest in building relationships, business strategy and helping our company build sales pursuits This important role is a part of our dynamic and collaborative Marketing team. · As Marketing Specialist, you combine a passion fo ...
-
Marketing Specialist
2 weeks ago
Preparenext Seattle, United StatesMarketing Specialist, Amazon Global Selling · Graduate · as per norms · BASIC QUALIFICATIONS · 3+ years of professional non-internship marketing experience · Experience with Excel or Tableau (data manipulation, macros, charts, and pivot tables) · PREFERRED QUALIFICATIONS · ...
-
Marketing Specialist
1 week ago
Zillow Seattle, United StatesAbout The Team · As the most-visited real estate website in the United States, Zillow offers customers an on-demand experience for selling, buying, renting and financing with transparency through a nearly seamless end-to-end service. · Zillow is seeking a highly motivated and c ...
-
Marketing Specialist
2 weeks ago
Zillow Seattle, United StatesAbout The Team · As the most-visited real estate website in the United States, Zillow offers customers an on-demand experience for selling, buying, renting and financing with transparency through a nearly seamless end-to-end service. · Zillow is seeking a highly motivated and c ...
-
Marketing Specialist
6 days ago
Hungrypanda Seattle, United StatesAbout HungryPandaHeadquartered in London, the UK, HungryPanda is a specialist food delivery platform to providing authentic Chinese food and groceries to Chinese compatriots and students abroad since its establishment in 2017.??????????????????????,??????,????????,???,??????????? ...
-
Marketing Specialist
5 days ago
Ergosync Seattle, United StatesThe Marketing Specialist position entails providing comprehensive support to the Marketing and Sales department across various marketing initiatives. · This job opportunity will begin as a contract role at 40 hours per week for approximately 12 weeks with the possibility of conv ...
-
Marketing Specialist
15 hours ago
Hungrypanda Seattle, United StatesAbout HungryPanda · Headquartered in London, the UK, HungryPanda is a specialist food delivery platform to providing authentic Chinese food and groceries to Chinese compatriots and students abroad since its establishment in 2017. · ?????? · ????????????????,??????,????????,??? ...
-
Marketing Specialist
3 days ago
Sound Transit Seattle, United StatesSalary range is $55k to $130k, with a midpoint of $85k.New hires typically receive between minimum and midpoint, however, we may go slightly higher based on experience, internal equity and market.Sound Transit also offers a competitive benefits package with a wide range of offeri ...
-
Marketing Specialist
5 days ago
Sound Transit Seattle, United StatesSalary range is $55k to $130k, with a midpoint of $85k. New hires typically receive between minimum and midpoint, however, we may go slightly higher based on experience, internal equity and market. · Sound Transit also offers a competitive benefits package with a wide range of of ...
-
Marketing Specialist
1 week ago
Skyline Construction Seattle, United StatesThis is a great opportunity for a marketing self-starter to be part of a rapidly growing construction company. The Marketing Specialist is responsible for all local marketing activities tied to pursuing and securing business while ensuring consistent alignment companywide. In thi ...
-
Marketing Specialist
2 weeks ago
Skyline Construction Seattle, United StatesThis is a great opportunity for a marketing self-starter to be part of a rapidly growing construction company. The Marketing Specialist is responsible for all local marketing activities tied to pursuing and securing business while ensuring consistent alignment companywide. In thi ...
-
Marketing Specialist
1 week ago
SMPS Seattle Seattle, United StatesLooking for an exciting new career? Or are you ready to change it up? The SMPS Seattle Job Bank connects professional services marketers with A/E/C industry employment opportunities. · Fees to Post a Job · Current SMPS Seattle Chapter Member (and their firm): · $50 per posting ...
-
Marketing Specialist
5 days ago
Hungrypanda Seattle, United StatesAbout HungryPanda · Headquartered in London, the UK, HungryPanda is a specialist food delivery platform to providing authentic Chinese food and groceries to Chinese compatriots and students abroad since its establishment in 2017. · 关于熊猫外卖 · 熊猫外卖是海外领先的本地生活平台,总部位于伦敦,业务涵盖在线外卖、新零售 ...
-
Marketing Specialist
10 hours ago
Sound Transit Seattle, United StatesSalary range is $55k to $130k, with a midpoint of $85k.New hires typically receive between minimum and midpoint, however, we may go slightly higher based on experience, internal equity and market. · Sound Transit also offers a competitive benefits package with a wide range of off ...
-
Marketing Specialist
2 weeks ago
Ergosync Seattle, United StatesJob Description · Job DescriptionThe Marketing Specialist position entails providing comprehensive support to the Marketing and Sales department across various marketing initiatives. · This job opportunity will begin as a contract role at 40 hours per week for approximately 12 w ...
-
Marketing Specialist
1 week ago
Skyline Construction Seattle, United StatesJob Description · Job DescriptionThis is a great opportunity for a marketing self-starter to be part of a rapidly growing construction company. The Marketing Specialist is responsible for all local marketing activities tied to pursuing and securing business while ensuring consist ...
-
Marketing Specialist
1 week ago
HungryPanda Seattle, United StatesJob Description · Job DescriptionAbout HungryPanda · Headquartered in London, the UK, HungryPanda is a specialist food delivery platform to providing authentic Chinese food and groceries to Chinese compatriots and students abroad since its establishment in 2017. · 关于熊猫外卖 · 熊猫外卖是海 ...
-
Marketing Specialist
2 weeks ago
Turner Construction Seattle, United StatesDivision:Seattle MainProject Location(s):Seattle, WA 98134 USAMinimum Years Experience:4Travel Involved:0-10%Job Type:RegularJob Classification:ExperiencedEducation:Job Family:MarketingCompensation:Salaried ExemptTurner Constructionis a leading construction general contractor wit ...
-
Marketing Specialist
1 week ago
Targeted Talent Seattle, United StatesJob Description · Job DescriptionRoles and Responsibilities · Responsible for the smooth execution of marketing campaigns, including managing campaign goals, content creation and curation, team/stakeholder communication, project management, development of promotional assets, and ...
-
Product Marketing Specialist
2 weeks ago
Cascade Ventures Tukwila, United StatesDo you enjoy scientific topics, think customer- and solution-oriented, and value working with people? · Since its founding in 1875, Shimadzu's goal has been to provide outstanding solutions in the field of instrumental analytics, as well as in medical technology and test machines ...
Digital Marketing Specialist - Seattle, United States - TOM BIHN
Description
Company Description
TOM BIHN is a Seattle-based company that has been designing and manufacturing quality backpacks and bags since 1972. Every single one of our bags is meticulously handcrafted by skilled artisans in our very own factory located in Seattle and sold direct-to-consumer on our own sales channels. What sets us apart? We're all about top-notch materials and expert construction, placing a premium on timeless design, durability, and functionality.
Role Description
This is a full-time role for a Digital Marketing Specialist at TOM BIHN. The Digital Marketing Specialist will be responsible for various day-to-day tasks such as social media marketing, digital marketing, web analytics, and online marketing. This role is primarily located in Seattle, WA with the flexibility for hybrid work.
Responsibilities
Qualifications