- Develop Growth Strategies: Lead the development and implementation of comprehensive growth strategies to expand Arctic Industries' market presence and increase revenue streams
- Market Analysis: Conduct market research and analysis to identify emerging trends, customer needs, and competitive landscape
- Product Development: Collaborate with product development teams to identify and prioritize product enhancements or new offerings that align with market demand and customer preferences
- Strategic Guidance: Optimize lead generation, customer acquisition, and retention
- Sales and Marketing Alignment: Work closely with sales and marketing teams to ensure alignment of growth strategies with sales objectives and marketing initiatives
- Partnerships and Alliances: Identify and cultivate strategic partnerships and alliances with key industry players, distributors, and suppliers to expand market reach and drive business growth
- Performance Tracking and Reporting: Establish key performance indicators (KPIs) and metrics to measure the effectiveness of growth initiative
- Team Leadership: Contribute to a high-performing team, providing guidance, mentorship, and support to drive team success and achieve growth objectives
- Blue Collar Marketing: Field studies, client, dealer, vendor interaction, channel studies & focus groups
- Collaborate: Interact effectively with multiple teams, including product development, sales, and operations, to ensure alignment and execution of growth strategies
- Perform other duties and take on additional responsibilities as requested
- Fluency in Keyword and Responsive Search Ads and an understanding of the digital marketplace
- Self-directed and continued education in the digital PPC and SEO field
- Strong strategic and analytical skills that translate data into actionable growth
- Excellent leadership and team management skills, with the ability to inspire and motivate others
- Exceptional communication and interpersonal skills with the ability to effectively collaborate with internal and external stakeholders
- Demonstrated ability to thrive in a fast-paced, competitive market and drive results
- Excellent verbal and written communication skills
- A self-starter with a strong work ethic
- Flexibility to adapt to changing project requirements and dynamic business environments
- Bachelor's degree in business administration, marketing, or a related field; MBA is a plus
- Proven track record of at least five years in a leadership role driving digital and organic growth initiatives within a manufacturing or related industry
- Excellent proficiency in spoken and written English is required
- Proficiency in spoken Spanish is beneficial
- Extended periods of sitting at a desk and working on a computer
- Occasionally lifting weights of up to 25 pounds
- Travel 5-15% with spontaneity and short notice on occasion
- Weekend and evening hours will be semi-frequent scheduling components
- This is a full-time remote position
- Health, vision, and dental Insurance plans
- Paid time off (PTO)
- Paid Holidays
- 401(k) retirement plan with Company match
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Director Channel Growth - Miami, United States - Arctic Industries, LLC.
2 weeks ago
Description
Arctic Industries is a national manufacturer specializing in walk-in coolers and freezers. We are dedicated to providing top-quality, innovative cold storage solutions for various industries, including food service, commercial, and hospitality. Our commitment to excellence and unwavering focus on customer satisfaction drives everything we do. Engineering Reimagined
Position Summary:
Arctic Industries presents a unique opportunity for a dynamic and strategic marketing and sales-minded professional to spearhead our company's expansion efforts and drive revenue growth in the Arctic and Store it Cold (CoolBot) business units. The ideal candidate will be a results-oriented leader with a proven track record of developing and implementing successful growth strategies in manufacturing or a related industry. They will possess exceptional analytical skills, strategic thinking, and the ability to identify and capitalize on market and vertically-focused opportunities. The key strategic goals will be digital and traditional lead generation focused on vertically specific campaigns. Product, Placement, People, Price: materials, collateral, landing pages, scripting, lead generation, and conversion will be some of the critical daily practices applied, in addition to direct support of the sales teams and e-commerce software packages.
Duties/Responsibilities:
Required Skills/Abilities:
Education and Experience:
Language, Physical, and Travel Requirements:
Company Offered Benefits:
Our strength resides in the great people we hire from various backgrounds. If you share our values that everyone is our customer and every customer comes first, you will find a home at Arctic.
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state, or local protected class.
All applicants must be authorized to work in the U.S. without sponsorship and be able to pass a pre-employment background and drug screening.
