- Develop a deep understanding of our membership
- Plan and execute strategic marketing campaigns for various offerings, defining target audiences, crafting key messages, and assessing campaign performance
- Create compelling content and provide creative direction for marketing initiatives, focusing on lead generation and conversions through various channels
- Analyze campaign results to identify opportunities for improvement
- Collaborate with cross-functional teams to ensure a cohesive marketing strategy
- Manage project timelines and oversee content updates for web pages
- Coordinate with external vendors for marketing materials
- Attend events and engage with members as needed
- Bachelor's degree from a 4-year institution
- Proficiency in Microsoft Office applications and basic knowledge of content management systems and HTML
- Familiarity with Google Analytics is a plus
- Strong attention to detail and organizational skills
- Excellent written and verbal communication abilities
- Ability to analyze survey data
- Willingness to travel occasionally for conferences
- 401(k)
- Dental insurance
- Health insurance
- Paid time off
- Monday to Friday
- Bachelor's degree (Required)
- Marketing: 1 year (Required)
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Marketing Specialist - Arlington, United States - ROCS
Description
Why You Should Join Us: This is an excellent opportunity for individuals seeking a role with autonomy and room for growth. We are in need of an enthusiastic Marketing Specialist to join our team and help showcase our diverse range of products, services, and events. The Marketing Specialist will be pivotal in strategizing, implementing, and refining marketing initiatives to boost engagement and revenue for our C-Suite executives.
Responsibilities:
Qualifications:
Job Type: Full-time
Pay: $40,000 - $55,500 per year
Benefits:
Schedule:
Education:
Experience:
Work Location: On-site