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    Senior Marketing Strategy Specialist - Beverly Hills, United States - DHD Consulting

    DHD Consulting
    DHD Consulting Beverly Hills, United States

    2 weeks ago

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    Description

    Job Description

    Job DescriptionResponsibilities:

    Operational Excellence & Business Planning

    • Shape gotomarket strategies by collaborating with Operations members using a
    data-driven approach to identify priorities or gaps and recommend actionable plans for
    operations to execute.

    • Drive strategic planning with operational rigor, including operational reviews and
    tracking performance against regional goals.

    • Lead critical projects, ensuring alignment with crossfunctional teams and buyin from
    Operations stakeholders.

    • Systematically analyze the efficiency of company's product revenue growth, operation
    efficiency, ROI, and identify measures for improvement.

    • Estimate the total addressable market and identify highquality business opportunities
    globally for all products to ensure an effective GTM strategy.
    Data Analysis and Reporting

    • Own the regional data analytics framework, from data hygiene, data FAQs, data set
    improvement, metrics alignment, and dashboard creation while effectively leveraging
    workflow with Sales Operation teams.

    • Conduct market research into potential business opportunities, e.g., new partnerships
    and technologies, competitor products.

    • Design and govern attainment reporting cadences, enabling effective comprehension
    and accountability among Ops members.

    • Conduct deepdive analyses on marketing operation to support the Sales Operations
    team and unlock further revenue.
    Cross-functional Collaboration

    • Provide thought leadership on industry trends and emerging monetization
    opportunities.

    • Collaborate with creative marketing operation management and sales operation teams
    to develop monetization strategies.

    • Coordinate with other internal teams, to bring creative playbooks to customer and
    sales teams.
    Additional Responsibilities

    • Lead Marketing annual strategic planning, articulating company's most
    critical priorities and corresponding investment.

    • Manage and coach team members across their projects, own team checkins, project
    prioritization, and feedback and development of reports.

    • Work across internal teams to develop solutions to organizational issues and
    initiatives.

    • Improve overall Marketing efficiency and effectiveness by applying an approach to
    Marketing operational processes.

    • Evaluate Marketing performance/impact and make datadriven recommendations to
    adjust our approach.


    Preferred Qualifications:

    • Excellent communicator and comfortable managing multiple tasks, engaging and
    influencing with cross-functional groups

    • Detailoriented to find solutions for clients while improving internal processes and
    delivering feedback

    • Strong analytical skills with experience in market analysis and financial modeling.
    Preferred proficiency in analysis tools with the ability to derive insights from data and
    use them to inform decision-making

    • Strong project management skills with the ability to manage multiple projects
    simultaneously in a fast-paced environment with tight deadlines

    • Detailoriented to find solutions for clients while improving internal processes and
    delivering feedback

    • Strong executive presence and ability to excel under pressure

    Minimum Qualifications:

    • Bachelors degree in economics, statistics, marketing, or a related field
    • Minimum 57+ years of experience in management strategy, marketing Strategy, or
    corporate strategy
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