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    Legal Marketing Specialist, Litigation - New York, United States - Plona Partners

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    Description

    Firm: Top Ranked Midsize Law Firm

    Position: Marketing & Business Development Specialist

    Location: Midtown

    Onsite Expectations: (3) Days a week

    Size: 2400 Employees

    Target Salary: $95,000 - $130,000 (DOE) with OT & Bonus eligibility

    Practice Area: Litigation

    Description:

    The Marketing and Business Development Coordinator will work closely with the Marketing and Business Development team and across the firm's other departments on proactive marketing and business development initiatives, with a range of responsibilities for project-based assignments that support the firm's business goals.

    Responsibilities:

    • Assist with firm events, webinars, and conferences, including logistics, invitations, materials, responses, and follow-up communications.
    • Maintain the firm's CRM database, including mailing list management, external mailings, and running reports.
    • Maintain an experienced database, drafting short marketing descriptions of client matters.
    • Compile experience lists to support the creation of pitches and RFP responses.
    • Help draft internal communications, including firmwide newsletters, invitation content, announcements, and intranet posts.
    • Conduct company, client, industry, competitor, and other research and analysis to assist with business development efforts.

    Requirements:

    • Bachelor's degree, and 2+ years of experience in a marketing, public relations, or business development role (preferably at a law firm or in professional services)
    • Strong writing skills
    • Excellent research skills and critical thinking ability
    • Strong interpersonal, written, and verbal communication skills to facilitate effective work relationships


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