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Business Consultant - New York, United States - Publicis Groupe
Description
Job Description
Not sure what skills you will need for this opportunity Simply read the full description below to get a complete picture of candidate requirements.
Key Responsibilities:
Strategic Consulting:
Deep dive into the our current business operations and product offerings, offering applicable strategies that enhance the value and improvement of our performance solutions.
Comprehensive Market Analysis:
Conduct market research to identify new trends, potential opportunities, and threats that could affect our positioning in the performance products space.
Competitive Analysis:
Perform an in-depth analysis of competitors, identifying their strategies, strengths, weaknesses, opportunities, and threats, and translating these findings into applicable insights to guide our strategy.
Product Gap Analysis:
Identify gaps in our current product lineup compared to market needs or competitors' offerings. Recommend new product introductions or feature additions.
Pricing Strategy Analysis:
Review the pricing structures of performance products in the context of market demand, competition, and perceived value. Offer strategies for pricing that maximizes profitability without compromising market share.
Product Return on investment Analysis:
Assess the return on investment for multiple performance products, considering all associated costs, projected earnings, and potential risks. Recommend adjustments or continued investments based on findings.
Product Portfolio Analysis:
Evaluate the mix of performance products offered by channel, advising on product diversification, consolidation, or phasing out based on current market dynamics and future projections.
Product Evolution Analysis:
Study and forecast how our performance products might need to evolve in response to technological advancements, shifting consumer behaviors, or market demands.
Operational Excellence:
Contribute to the streamlining of internal processes, and methodologies. Ensure that projects are completed in the most efficient manner, ensuring high-quality deliverables while optimizing resource use.
Stakeholder Engagement:
Build with partners, ensuring that their needs and concerns are addressed and integrated into our strategic solutions.
Thought Leadership:
Develop and dissemination of whitepapers, case studies, trend reports, and competitive analyses.