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    Marketing E-Commerce Manager - Raleigh, United States - Bailey's Fine Jewelry

    Bailey's Fine Jewelry
    Bailey's Fine Jewelry Raleigh, United States

    2 weeks ago

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    Description

    Job Title: Marketing E-Commerce Manager - Bailey's Fine Jewelry

    Job Overview:

    We are seeking a passionate and driven Marketing E-Commerce Manager to join our dynamic team at Bailey's Fine Jewelry. The ideal candidate will be proficient in both Shopify and WordPress, with a deep understanding of e-commerce operations, website management, online product management, and website administration. As the E-Commerce Manager, you will play a crucial role in enhancing our online presence, driving sales, and ensuring a seamless shopping experience for our customers.

    Responsibilities:

    • Website Management:
      • Oversee the day-to-day operations of the website across all brands
      • Create and manage web pages, product tags, product categories, and more as specified by the marketing team and merchandising team.
      • Manage product listings, ensuring accurate and engaging product descriptions, high-quality images, and relevant details.
      • Monitor website performance, troubleshoot issues, and collaborate with technical support when necessary.
      • Monthly website/google analytics reporting with recommendations for future enhancements
    • Content Creation and Page Management:
      • Create new pages as needed, including product pages, landing pages, and promotional pages as specified by the marketing team
      • Optimize existing pages for search engines (SEO) to improve visibility and search rankings.
      • Ensure consistent branding and design across all online platforms.
      • Index current pages for SEO improvements
      • Implement/update and adhere to brand standards provided by vendor partners
    • Customer Experience:
      • Collaborate with the Virtual Sales team to address any customer inquiries related to the website, products, and orders.
      • Implement user-friendly features to enhance the overall customer experience (gift card experience, wishlist experience, etc.)
    • Collaboration and Communication:
      • Act as the point person for all website-related matters, coordinating with cross-functional teams such as marketing/virtual sales, merchandising, and IT.
      • Communicate updates, changes, and enhancements to relevant stakeholders.
      • Work closely with CMO and Marketing Director to develop strategies to drive profitable growth.
      • Willingness to understand and work closely with our POS system
      • Streamline and maintain internal stock search to improve end-user function

    Qualifications:

    • Proven experience as a Marketing E-Commerce Manager or similar role
    • Proficiency in Shopify and WordPress is a must.
    • Strong understanding of e-commerce operations, website administration, and online product management.
    • Understanding of SEO best practices and how to implement changes to improve SEO
    • Excellent attention to detail and organizational skills.
    • Creative mindset with the ability to enhance the visual appeal of product listings and website pages.
    • Strong analytical skills to interpret data and make informed decisions.
    • Effective communication and collaboration skills.

    Our Marketing E-Commerce Manager will work full-time, in person, at our Bailey's Corporate Office.

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