Communicator Bev - Millbrook, NY, United States - Titan Industries

Titan Industries
Titan Industries
Verified Company
Millbrook, NY, United States

2 weeks ago

James Miller

Posted by:

James Miller

beBee Recruiter
Freelance
Description

Responsibilities:

Welcome to Daimler Trucks and Buses

We are constantly striving to advance those who keep the world moving. Transportation is the backbone of our economy and modern life. Our commitment to society and the environment drives our daily business. Our goal is to make the world cleaner, safer, more efficient, and more comfortable through our actions.

We firmly believe in the importance of highly innovative technology and are always aware of our social responsibility when developing our products.


Developments such as digitalization, autonomous driving, and e-mobility are bringing about a fundamental transformation of the transportation sector, constantly presenting new challenges.

For a successful future, we rely on close and trusting collaboration - both with our customers and with our globally operating team of highly competent and motivated employees.

Join our team, experience the fascination of our industry, and actively contribute to the success of Daimler Trucks and Buses


Your responsibilities include:


  • Communicative marketing of batteryelectric Mercedes-Benz trucks (Battery Electric Vehicle
  • BEV), i.e. communicative positioning of BEVs for Mercedes-Benz trucks, developing the BEV communication strategy, and creating substrategies
  • Development and implementation of international BEV campaigns: brand communication, BEV market launches, and retail marketing with a focus on the entire emobility business ecosystem
  • Development of digital communication formats, CRM formats, etc., especially for retail marketing based on the corresponding B2B digital strategy and relevant touchpoints for Mercedes
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