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    Product Marketing Associate Manager - Santa Barbara, United States - Deckers Brands

    Deckers Brands
    Deckers Brands Santa Barbara, United States

    3 weeks ago

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    Description

    At Deckers Brands, Together, Every Step is a promise kept that every employee can bring their authentic self, is valued and supported, as a whole person, at work and beyond. Together, Every Step is how we continue to deliver exceptional business results, experience an amazing place to work, and have a positive impact on the communities and world around us.

    Job Title: Product Marketing Associate Manager - Teva

    Reports to: Brand Marketing Manager - Teva

    Location: Remote, Mountain Standard Time or Pacific Standard Time preferred.

    Interested applicants must reside in one of the following approved states: Arizona, California, Colorado, Indiana, Massachusetts, Minnesota, New York, Oregon, Pennsylvania, Texas, Utah, Washington

    The Role

    We are looking for a talented and passionate teammate who drives product marketing strategy to inspire people to get outdoors in our innovative products. The Product Marketing Associate Manager

    will be responsible for creating, executing, and implementing the product go-to-market strategy by crafting audience-focused, product messaging and creating high-impact marketing and product education content that supports the consumer journey and leads the launch of products.

    This role requires a strong ability to work cross-functionally with stakeholders across various teams such as Marketing, Product Line Managers, DTC, Global Communications, Creative, and Legal.

    We celebrate diversity--of your background, your experiences and your unique identity. We are committed to ensuring an inclusive and equitable workplace where all of our employees can Come as They Are. We believe that when we bring our different perspectives to work, we are truly Better Together.

    Your Impact
    The primary functions of this role, include but are not limited to:

    Always-On Product Marketing: Partner with the Product Team and Product Marketing Manager to develop and execute day-to-day marketing initiatives and strategy across various channels. Monitor overall consumer-facing product messaging framework and provide operational support with ongoing requests from global teams.

    Seasonal Product Marketing Asset Development: Assist with briefing and developing seasonal marketing tools and the creation of seasonal asset packs, tools, and always-on sustainability priorities.

    Support: Be a collaborative partner with the DTC team to communicate cohesive and accurate product marketing information, product-led consumer experiences, launch plans, segmentation support, sustainability updates, product reviews, imagery guidance and assist with special projects.

    Strategic Research and Implementation: Conduct and implement research on best-in-class sports marketing strategies, successful sustainability communication, and consumer insights to utilize in building and executing strategy from brand level campaigns to product level communication.

    Who You Are

    • A self-starter who brings passion, enthusiasm, and focus to their work
    • Able to confidently guide partners and guide decision making
    • Someone who constantly infuses a culture and mindset for continuous improvement and innovation to strategy, process, thinking, technology, creativity, and general business activity, ensuring Teva employs exceptional marketing practices and methodology
    We'd love to hear from people with

    Bachelor's degree required in Business, Marketing, or related Discipline

    Minimum 3-5 years of work experience in product, or field, or marketing in sports industry

    Excellent knowledge and experience in performance footwear or industry preferred

    Ability to conceptualize, scope, and execute projects to strict deadlines

    Experience with product launches across multiple channels

    Demonstrated ability to write a marketing brief and provide feedback on creative and copy

    What We'll Give You
    • Competitive Pay and Bonuses - We've created a variety of competitive compensation programs to foster career development, reward success and to show our employees just how much they're valued.
    • Financial Planning and wellbeing - No matter what financial goals our employees have set, we want to help them get there. Our plans provide powerful ways to protect income, pay for expenses and invest in the future.
    • Time away from work - Sometimes we need time away to be with family, focus on our health or just simply recharge. Our plans support our employees' needs to get out, get healthy and come back stronger than ever.
    • Extras, discounts and perks - Being a valued member of the Deckers Brands team means more than just a paycheck. From generous discounts to community-based programs, we offer a variety of cool extras
    • Growth and Development - Deckers Brands was built on the idea of pursuing passion. That's why we offer extensive opportunities and support for personal and professional development.
    • Health and Wellness - There's nothing basic about our comprehensive health and wellness programs and offerings. While at work and at play, we aim to support a healthy lifestyle.
    $80,000-$85,000

    The salary range posted reflects the minimum and maximum target for new hire salaries for this role in our Goleta, CA location. Individual pay will be determined by location and additional factors, including job related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary for your preferred location during the hiring process.

    Equal Employment Opportunity
    Diversity and inclusion are key to our success. We are proud to be an equal opportunity employer and our employees are people with different strengths, experiences and backgrounds who share a passion for our brands. We welcome qualified applicants regardless of their race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, military or veteran status, mental or physical disability, medical condition and all of the other beautiful parts of your identity.

    #LI-FI1
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