Public Relations Manager + Copy Writer - Aliso Viejo, United States - Thomas James Homes

Thomas James Homes

Verified Company

Aliso Viejo, United States

1 week ago

Posted by:

Mark Lane

beBee recruiter

Description

_WE BUILD THE COOLEST HOMES IN THE COOLEST NEIGHBORHOODS_
Thomas James Homes (TJH) is the replacement builder bringing superior design and tech-enabled simplicity to new, single-family homebuilding.

Operating in high-demand communities across Northern and Southern California, the Pacific Northwest, and Arizona, TJH offers homebuyers innovative pathways for attaining the right home, in the right neighborhood.

At Thomas James Homes, we are passionately committed to 1. Building your home as a sanctuary radiating with positive energy
- a feeling of peace, safety and joy that speaks to your soul and reminds you that your home is your family's private refuge. 2. Reducing the stress of urban life and 3. Treating everyone like family. Family represents a level of empathy, transparency, and honesty that leaves transactions in the dust in favor of relationships.

WHAT'S IN IT FOR YOU:

PTO + Paid Holidays
WFH Flexibility
401(k) matching 100% vested
Supplemental Life & AD&D
Employee Discounts & Perks
Medical, Vision, and Dental insurance
FSA & HSA Spending Accounts
Referral program
Employee paid Pet Insurance
Employee Assistance Program
Wellness Programs
Tranquility Rooms at each location
Technology allowance and unlimited pantry snacks

THE ROLE:

The Public Relations Manager + Copy Writer is responsible for overseeing the corporate image and messaging while increasing brand awareness.

The individual will work closely with the Marketing team, Executive Leadership, Customer + Brand Image, Division Leadership, and external agencies build the corporate messaging, campaigns, leadership communication, responses creating consistent and effective communication.

Develops and maintains important relationships with media professionals, find press opportunities, and leverage our brand story across the ever-expanding digital landscape.

DAY IN THE LIFE:

Build the Public Relations strategy to align with brand values, enhance presence and penetration, create awareness, tell the TJH story, and drive traffic to TJH website and sponsored events
Oversee and manage all public relations campaigns whether internally created or by outside partners
Build and maintain relationships with journalists/ members of the media
Identify and develop timely and newsworthy story ideas, tailored pitches, press materials, and other materials to maximize earned media coverage.
Research and write press materials, news stories, speaking points, statements, internal questions, and answer documents.
Develops organization's point of view to its main audience through media press releases and interview with internal and external communications
Compose and write postings, speeches, scripts, internal communication for senior organizational leaders
Monitor, track, and analyze all media coverage to ascertain the most effective mediums, sites, and papers to determine net impact, readership, and response rate
Recommends ways to enhance the firms image on the basis of trends
Monitors social, economic, and political trends that might affect the organization
Creates memos to send to staff notifying them of onsite press, commercial shoots, location, and technical scouts etc.
Anticipates and meets the needs of both internal and external customers
Researching industry, products, services, branding, and marketing to develop best practice to integrate
Works closely with marketing teams to brainstorm ideas, develop concepts, and articulate messaging
Developing and maintaining the brand voice and tone and target audience
Staying up to date on industry trends and best practices in copywriting
Commands a full understanding of media needs and media relationships

WHAT YOU'LL NEED:

Bachelor's degree in Public Relations, Journalism, English, Communications or Marketing with a PR or Advertising concentration
Real Estate experience and knowledge desired
Financial Services, Finance, Investing industry experience a plus
Demonstrate knowledge of Word, Excel, PowerPoint, Salesforce a plus
Knowledge of core markets, LA in particular.

WHAT WILL SET YOU A PART:

Demonstrates advance writing skills to communicate messages that attract readership
Writing Samples (required during interview process)
Ability to develop materials in short time frame meeting all requirements and quality expectations
Demonstrates strong statistical analysis skills and ability to synthesize large quantities of data and translate data into insights and key findings.
Ability to confidently communicate and present information
Proactive, reliable, responsible, and accurate with an advanced attention to detail
The ability to keep information confidential

The compensation range for this role is influenced by a variety of factors including but not limited to skills, experience, qualifications, and geographic location.

Thomas James Homes is an Equal Opportunity / Affirmative Action employer committed