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Whitehouse Station

    Sr. Manager, Category Marketing - Whitehouse Station, United States - QuickChek

    QuickChek
    QuickChek Whitehouse Station, United States

    3 weeks ago

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    Description

    Overview:
    The

    Senior Manager of Category Marketing


    is a strategic day-to-day leader focused on driving revenue across key product categories for the Enterprise: Murphy USA and QuickChek brands.

    This marketing expert will collaborate with cross-functional teams to develop and execute effective campaigns leveraging a deep understanding of the industry and the brands to deliver results across key categories: Fuel, Merchandising (Center Store), and Food & Beverage.

    The Sr.

    Manager will collaborate closely with immediate peers in Consumer Insights and Marketing Intelligence, as well as cross-functionally with Loyalty, Product (App, Website), and Marketing Activation.

    A key partner to key P&L leaders, the Sr. Manager, Category Marketing will have solid business acumen enabling them to effectively advocate for key businesses across the Enterprise.

    Some benefits for this role include:401(k) dollar-for-dollar matching up to 6%, as well as a 3% Annual Retirement Contribution from the Company (Matching vests immediately, ARC after 3 years)
    Annual STI (Short-Term Incentive/Bonus) based on company and individual performance
    Health, Dental, Vision insurance
    Company-paid Life Insurance, with supplemental insurance options available


    Responsibilities:
    Identifies key marketing objectives for each of the key business categories

    Fuel, Merchandising (Center Store), and Food & Beverage

    and develop the marketing plans to be executed across channel partners (in Loyalty, Product, and Marketing Activation)
    Collaborates closely with Fuel, Merchandising, Food & Beverage, and S&O teams to deliver increasing value to the customer, partnering with Consumer Insights & Marketing Intelligence peer to feed categories with relevant consumer, shopper, category, and industry (including competitive) insights
    Partners with business owners in key categories on top-to-top brand partnership and collaboration opportunities, ensuring Marketing opportunities for the MUSA customer are identified and optimized
    Provides guidance and direction to cross-channel partners including CRM, Marketing Activation, internal Communications teams, Merchandising, etc.
    Functions as primary marketing point of contact for category day-to-day contacts
    Applies lessons learned on subsequent program iterations and identifies opportunities to improve outcomes and processes, as well as to reduce costs
    Advocates for Category Marketing function across specific brands and cross-Enterprise by developing strong internal relationships


    Qualifications:
    8+ years of experience in Marketing, Business, or related field (Masters preferred)
    Proven experience in Category, Merchandising, or Integrated Marketing, preferably within relevant product categories
    Omnichannel marketing experience (brick-and-mortar, digital, mobile)
    Success leading complex projects across highly matrixed organizations
    Partnership skills, with ability to influence cross-functional teams
    Analytical mindset and data-driven decision-making
    Excellent written and verbal communication skills
    Strong presenter, able to convey a story as well as present and defend a pitch
    Meticulous and highly organized with strong project management capabilities
    Advanced Excel and PowerPoint skills required
    Proactive with a self-starter mentality, strong collaborator and collaborative nature
    Strong curiosity and eagerness to learn, demonstrates a growth-mindset
    Ability to adapt with shifting priorities and comfortable with ambiguity

    #J-18808-Ljbffr
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