Obama’s Social Media Guru On Marketing, Media, Music
Scott Goodstein was in charge of then-Sen. Barack Obama’s social networking strategy during the presidential campaign. This week, he’s a panelist at the Future of Music Coalition Policy Summit in Washington, D.C. He speaks to guest host Jacki Lyden about the future of marketing, media and music in the Internet age.
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How Obama used social networking tools to win
Scott Goodstein · In his bid to help Barack Obama become the 44th President of the United States, Scott Goodstein spearheaded the use of new social networking and mobile media platforms, harnessing technological innovations to expand the audience base for the Obama campaign. · Read the original ar ...
Former Obama Tech Expert: Democrats Need a Competitive Primary
Scott Goodstein · March 27, 2015, TIME · For much of our nation’s history, there have been insiders who aimed to quash competition within political parties. Even today, far too many party elites seem to think uncontested primaries are better. However, competitive primaries force an evolution of or ...
The Man Behind Obama
Scott Goodstein · May 26, 2009, Campaign Live · At last month’s Digital Britain Summit a surprise appearance by Prime Minister Gordon Brown saw him emphasise the importance of the internet to the UK economy. With a general election a certainty before June 2010, the main political parties are now t ...
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