- Strategic Planning and Execution: Develop and implement comprehensive digital marketing strategies that align with the organization's objectives, target audience needs, and industry trends. This includes setting clear KPIs, budgets, and timelines for digital marketing campaigns across various channels (e.g., social media, email marketing, SEO/SEM, paid media, website management).
- Enhance and maintain the organization's online presence and reputation. Ensure brand consistency across all digital marketing initiatives and platforms.
- Oversee the creation, distribution, and management of engaging, accurate, and compliant content tailored to the healthcare industry's audience. This includes educational materials, promotional content, and interactive resources. This also includes driving campaigns that are focused on market share growth and advocacy within our community
- Utilize analytics tools to track campaign performance, measure ROI, and make data-driven decisions to optimize digital marketing efforts. Regularly report on achievements and areas for improvement to senior management.
- Lead, motivate, and develop the digital marketing team. Foster collaboration across departments to ensure a unified approach to digital marketing. Manage relationships with external vendors and partners.
- Ensure all digital marketing activities comply with industry regulations (e.g., HIPAA, FDA regulations for healthcare advertising). Stay abreast of digital marketing trends, technologies, and best practices relevant to the healthcare industry
- Bachelor's degree in Marketing Communications, or a related field. A Master's degree is preferred.
- Minimum of 7 years of digital marketing experience, with at least 3 years in a leadership role within a marketing organization.
- Strong understanding of digital marketing channels, tools, and best practices, including SEO/SEM, social media, email marketing, paid media and content marketing.
- Proven track record of developing and implementing successful digital marketing strategies
- Excellent analytical skills, with the ability to interpret data and insights to drive marketing strategies.
- Outstanding leadership, communication, and interpersonal skills.
- Creative thinking with the ability to innovate and adapt in a fast-paced industry.
- Strong analytical skills and ability to leverage data to inform decision-making and optimize marketing campaigns.
- Excellent leadership and team management abilities, with a track record of building and developing high-performing teams.
- Strong strategic thinking and problem-solving skills, with the ability to think creatively and outside the box.
- Excellent communication and presentation skills, with the ability to effectively communicate complex ideas to stakeholders at all levels.
- Ability to thrive in a fast-paced, dynamic environment and adapt to changing priorities.
- Strong project management skills, with the ability to prioritize and manage multiple projects simultaneously.
- Excellent customer services skills and attitude
- Organizational and time management skills
- Superior verbal and written communication skills
- Independent self-starter: must be able to set assignment priorities, work independently within established guidelines, and maintain confidentiality.
-
director of digital marketing
1 week ago
Hoag Costa Mesa, United States Full timeSalary Range: $ $120.93 /hour. Actual compensation may vary based on geographic location, work experience, skill level, and education. · The Principal of Digital Marketing is a strategic leadership role responsible for overseeing the planning, development, and execution of digita ...
-
Digital Marketing Manager
4 days ago
Jordan And Associates Consulting Costa Mesa, United StatesJob Description · Job Description · Jordan And Associates Consulting is actively matching amazing treatment centers in the addiction/mental health recovery industry and candidates together. We're opening doors to promising roles and career paths for candidates in many geographi ...
-
Digital Marketing Specialist
3 weeks ago
InBody BWA Costa Mesa, United StatesJob Description · Job DescriptionJob TitleDigital Marketing Specialist – Hybrid (Costa Mesa, CA) · Position TypeFull-Time · Exempt/Salary · 8:00 am to 5:00 pm · Supervisory ResponsibilityNone · Salary Range$60,000 - $70,000 · Reports toManager, Business Development · Company · At ...
-
Digital Marketing Associate
3 weeks ago
Liberated Brands Costa Mesa, United StatesJob Description · Job DescriptionTitle: Digital Marketing Associate – TEMP · At Liberated Brands, we strive to embody the creative spirit of youth culture. Liberated Brands was built on liberation, innovation and experimentation while remaining dedicated to the breakdown of estab ...
-
director of digital marketing
3 days ago
Hoag Memorial Hospital Presbyterian Costa Mesa, United StatesSalary Range: · $ $120.93 /hour. Actual compensation may vary based on geographic location, work experience, skill level, and education. · The Principal of Digital Marketing is a strategic leadership role responsible for overseeing the planning, development, and execution of di ...
-
Digital Marketing Specialist
2 days ago
King's Seafood Company Costa Mesa, United StatesJob Description · Job Description · King's Seafood Company has continued to see our restaurants get busier and busier, with new restaurant openings on the way and increasing guest counts, we are hiring for our Marketing team. We're seeking a versatile new member of our small mark ...
-
Digital Marketing Specialist
3 weeks ago
Fox Racing Irvine, United StatesJob Description: Digital Marketing Specialist · Vista Outdoor is looking for a Digital Marketing Specialist with proven online marketing experience to become a contributing member of our growing eTail Division. The ideal candidate should have hands on knowledge and experience man ...
-
Digital Marketing Manager
1 week ago
Aluratek Irvine, United StatesAbout Aluratek: · Based in Southern California, Aluratek was formed in 2006 by a group of tech enthusiasts who believe consumer electronic devices can be both sophisticated and easy to use. We are passionate about identifying new trends and reacting quickly to bring new innovativ ...
-
Digital Marketing Manager
3 weeks ago
Orange County SC Irvine, United StatesOrange County SC Overview · Orange County Soccer Club is Orange County's only professional soccer team playing in the United Soccer League (USL) Championship, the fastest growing Division II professional soccer league in the world. The USL Championship is comprised of 30 teams a ...
-
Digital Marketing Manager
2 weeks ago
XE Irvine, United States Full timeAt Xe, we live currencies. We provide a comprehensive range of currency services and products, including our Currency Converter, Market Analysis, Currency Data API and quick, easy, secure Money Transfers for individuals and businesses. We leverage technology to deliver these serv ...
-
Digital Marketing Associate
3 weeks ago
Volcom Costa Mesa, United StatesTitle: Digital Marketing Associate – TEMP · From boutique-brand culture to big-box retail, Liberated Brands thinks differently and has global scale servicing over 60+ countries. With over three decades of experience in brand-building, we are enhancing what a full-service license ...
-
Digital Marketing Specialist
1 week ago
InBody BWA Costa Mesa, United StatesJob Description · Job Description · Job Title · Digital Marketing Specialist – Hybrid (Costa Mesa, CA) · Position Type · Full-Time · Exempt/Salary · 8:00 am to 5:00 pm · Supervisory Responsibility · None · Salary Range · $60,000 - $70,000 · Reports to · Manager, Busine ...
-
Digital Marketing Specialist
2 weeks ago
InBody BWA Costa Mesa, United StatesJob TitleDigital Marketing Specialist – Hybrid (Costa Mesa, CA) · Position TypeFull-Time · Exempt/Salary · 8:00 am to 5:00 pm · Supervisory ResponsibilityNone · Salary Range$60,000 - $70,000 · Reports toManager, Business Development · Company · At , our focus is partnerin ...
-
director of digital marketing
1 week ago
Hoag Health Network Costa Mesa, United StatesSalary Range: $ $120.93 /hour. Actual compensation may vary based on geographic location, work experience, skill level, and education. The Principal of Digital Marketing is a strategic leadership role responsible for overseeing the planning, d Director, Marketing, Digital, Health ...
-
Manager, Digital Marketing
22 hours ago
MemorialCare Health System Fountain Valley, United StatesTitle: Manager, Digital Marketing · Location: Fountain Valley / Pre-dominantly Remote · Department: Digital Marketing · Status: Full Time · Shift: Exempt · Pay Range: $94, $141,356.80 · At MemorialCare Health System, we believe in providing extraordinary healthcare to our c ...
-
Digital Marketing Associate
3 weeks ago
Volcom Costa Mesa, United StatesTitle: Digital Marketing Associate – TEMP · At Liberated Brands, we strive to embody the creative spirit of youth culture. Liberated Brands was built on liberation, innovation and experimentation while remaining dedicated to the breakdown of established traditions. We empower our ...
-
Digital Marketing Strategist
1 week ago
AAA - The Automobile Club Costa Mesa, United StatesMeet or exceed monthly lead and sales goals. Manage, optimize, and grow campaigns across paid search and other lead generation tactics. Leverage all optimization levers that will help ensure success. Including keyword & match type selection, audience Marketing, Strategist, Digita ...
-
Digital Marketing Strategist
3 weeks ago
Automobile Club of Southern California Costa Mesa, United States Full timeDigital Marketing StrategistThe Digital Marketing Acquisition Strategist will aim to drive high value, efficient leads & sales through paid marketing channels, including (but not limited to) Paid Search, Lead Aggregation and Affiliate Partners, and direct-response display. The id ...
-
Digital Marketing Manager
4 weeks ago
SmartFinancial , Inc. Newport Beach, United States Full timeDigital Marketing Manager · at SmartFinancial · Remote · SmartFinancial offers smarter insurance products, delivered by people and powered by technology. · At SmartFinancial, we're on a mission to make the insurance shopping process better, simpler, and more effective. Our tr ...
-
Digital Marketing Manager
2 weeks ago
Orange County Sc Irvine, United StatesOrange County SC Overview · Orange County Soccer Club is Orange County's only professional soccer team playing in the United Soccer League (USL) Championship, the fastest growing Division II professional soccer league in the world. The USL Championship is comprised of 30 teams ac ...
director of digital marketing - Costa Mesa, United States - Hoag Memorial Hospital Presbyterian
Description
Salary Range: $ $120.93 /hour. Actual compensation may vary based on geographic location, work experience, skill level, and education.The Principal of Digital Marketing is a strategic leadership role responsible for overseeing the planning, development, and execution of digital marketing strategies to promote healthcare services, products, and information. This role involves an understanding of digital marketing functions, digital creative strategy and MarTECH. The Director will work closely with multiple departments and team members, to ensure that digital marketing efforts are aligned with the organization's goals and comply with industry standards and regulations.
Required: