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    Marketing Manager - California, United States - Hubstaff

    Hubstaff
    Hubstaff California, United States

    1 week ago

    Default job background
    Description
    Boo is a leading dating and social networking platform committed to innovation, quality, and excellence.
    We are looking for a dynamic and experienced Marketing Manager to join our team and help elevate our
    brand to new heights.

    Position Summary:
    The Marketing Manager will play a pivotal role in developing and executing comprehensive marketing
    strategies that enhance our brand's visibility and market share. This role requires a blend of creativity and
    analytical skills to manage brand marketing, influencer marketing campaigns, and offline event marketing
    effectively. The ideal candidate will be a strategic thinker with a passion for driving brand growth through

    Key Responsibilities:

    • Brand Management: Develop and implement brand strategies to strengthen brand presence and
    achieve marketing objectives. Oversee the creation of marketing materials and digital content that align
    with our brand identity.

    • Influencer Marketing: identify and collaborate with influencers across various platforms to expand brand
    reach and authenticity. Negotiate partnerships and manage end-to-end execution of influencer
    campaigns.

    • Event Marketing: Plan and execute offline events, including trade shows, product launches, and
    promotional events, to enhance brand engagement and customer experience. Coordinate with vendors,
    manage budgets, and ensure seamless event execution.

    • Market Analysis: Conduct market research and analysis to identify trends, customer insights, and
    competetive landscape. Utilize data to inform marketing strategies and decision-making.

    • Cross functional Collaboration: Work closely with the product and marketing teams to ensure a cohesive
    ang integrated marketing approach.

    • Performance Measurement: Track and analyze the performance of marketing campaigns to evaluate
    their effectiveness. Adjust strategies as needed to meet or exceed objectives.

    Qualifications:

    • Bachelor's degree in Marketing, Business Administration, or related field
    -3-5 yers of experience in marketing, with a proven track record of successful brand and campaign
    management.

    • Strong understanding of brand development, influencer marketing strategies, and event planning.
    • Excellent communication, negotiation, and interpersonal skills.
    • Ability to think creatively and analytically to solve problems and achieve marketing goals.
    • Proficiency in digital marketing tools and platforms, including social media, SEO, and content
    management systems.

    • Strong project management skills, with the ability to manage multiple projects simultaneously and meet
    #J-18808-Ljbffr
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