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    marketing manager - California, United States - SBH Fashion

    SBH Fashion
    SBH Fashion California, United States

    3 weeks ago

    Default job background
    Description
    Mid to Senior Level
    Mid to Senior Level (Management)

    MARKETING MANAGER

    Who you are:


    The Marketing Manager is vital to our brand and supports the Marketing Director in achieving business goals and operational objectives.

    The Marketing Manager is responsible for supporting and implementing Marketing functions for North America.


    What You'll Do:


    In collaboration with the Marketing Director for North America develop and execute a commercial marketing strategy across the channel including but not limited to digital and print co-op marketing, in-store events, VIC experiences, and other brand partnership opportunities.

    Partner with internal and external partners to identify market specific opportunities and strategies for client activations
    Cultivate, foster, and manage key relationships important to overall business growth, awareness and brand perception
    Monitor seasonal print and digital co-op advertising campaigns for major and specialty accounts on a weekly basis. Report on seasonal programs including YOY program analysis, ROI, and KPI tracking.

    Assist in end-to-end planning and trafficking of seasonal creative content from pre- to post-production between internal teams and external partners.

    Support and maintain Marketing calendar inclusive of events, trunk shows, VIP appointments, advertising, and creative asset development.
    Maintain joint Multibrand and Monobrand events calendar.

    Event Planning and Management, support with event planning including but not limited to requesting quotes from vendors, organizing other event logistics, and compiling recap reports.

    Support broader institutional marketing initiatives including but not limited to VIP appointments, in-store events, Investors Dinners, and other brand events.

    Support with budget forecasting and actualizing on a monthly, quarterly, and annual basis.

    Qualifications:
    Bachelor's Degree required, Marketing or Communications degree preferred
    Approximately 4-5 years of Marketing experience, retail and/or luxury industry preferred
    Experience in strategizing, developing and delivering upon Marketing strategies to meet company objectives
    Excellent interpersonal communication skills and ability to work cross-functionally with internal departments and external partners
    Proficient in MS Suite (Excel, Powerpoint, Word, Outlooks, Teams)
    Knowledge of Adobe Creative Suite (InDesign, Photoshop) a plus
    Ability to travel seasonally
    Strong affinity for the brand and philosophy
    Ability to prioritize multiple projects effectively to deliver timely and impactful results.
    Thrive on working collaboratively with team members across the company.
    Adaptable and comfortable with change.
    Convey positive can-do attitude towards tackling problems.
    Ability to seek feedback and seek other points-of-view while maintaining confident direction.
    Team player who can thrive in a relationship driven environment.
    Passionate, driven, and motivated by product.

    #J-18808-Ljbffr


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