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    Marketing Director - Nashville, United States - Chaparral Boats

    Chaparral Boats
    Chaparral Boats Nashville, United States

    1 week ago

    Default job background
    Description


    Chaparral and Robalo Boats, leading manufacturers of fiberglass boats is looking for a dynamic Marketing Director to oversee the development and delivery of a fully integrated marketing strategy.

    Ideal candidate will have a proven track record in a senior level marketing role and a strong background with digital marketing.

    Job Overview


    As Marketing Director, you will be responsible for developing inspiring campaigns for both brands, Chaparral Boats and Robalo Boats, that will stimulate the interest of the public.

    You are someone who embodies strong leadership abilities, creativity, understanding of BI and Analytics and has stellar communication skills.

    The Role of Marketing Director:
    Dominate marketing programs and campaigns that will bring awareness to the organization and its focus.

    Manage and build a marketing team that embodies a high-performing, rapid-growth mentality.

    Support the brand image and carry it through within all marketing verticals (internal and external).

    Leverage data and consumer insights in order to further grow the company. Strive for top market share.

    Stimulate engagement within campaigns through various marketing tactics and strategies.

    Partner with Sales and Engineering regarding product information, market demand and new initiatives.

    Lead company event planning and execution including annual conferences and trainings.

    Provide a forward moving digital marketing program leveraging existing infrastructure.

    The Ideal Marketing Director Candidate:

    6+ years of experience working in multi-channel marketing

    Passionate about advocacy and mission-driven organizations

    Stellar verbal and written communication skills, ability to publicly speak

    Ability to thrive in a fast-paced environment

    Ability to effectively manage and support a team

    Strong Digital Marketing understanding

    Working knowledge of Photoshop, Premier Pro and InDesign

    Company

    Benefits:
    Health Insurance Option with no Co-Pays for Primary Care

    Dental Insurance

    Vision Insurance

    Life Insurance Coverage

    Short Term and Long-Term Disability

    Paid Vacation

    Company Match 401K


    Job Type:
    Full-time


    Pay:
    $50, $100,000.00 per year


    Benefits:

    401(k)

    401(k) matching

    Dental insurance

    Health insurance

    Life insurance

    Paid time off

    Vision insurance

    Schedule:

    8 hour shift


    Experience:
    Digital marketing: 6 years (Required)


    Work Location:
    In person

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