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    Marketing Director - Sandy, United States - Ampian HR

    Ampian HR
    Ampian HR Sandy, United States

    4 weeks ago

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    Description

    Job Description

    Job Description

    Do you remember why you got into Marketing?

    What could you do with complete control of a company's branding, industry perception and growth trajectory?

    Are you tired of just trying to creatively show why your current company is different than your competitors? Or would you rather be a part of creating a new category of business, and changing the conversation of what can be done within an industry?

    Are you continually the best performer on your team?

    Do you have a consistent pattern of measured improvement in your current AND past marketing roles?

    We are looking for an engaged NEW member of our Growth Team and if you answered YES to the questions above, we need to talk to you

    • Proven ability for year over year brand awareness growth, lead generation, and campaign management
    • Assess and improve lead quality to grow client base
    • Establish cost per lead for the business and achieve 25% improvement YOY
    • Oversee day-to-day management of campaigns and ensure brand consistency
    • Supervise all aspects of social media interaction between customers and the company, and ensure a positive customer service experience
    • Ensure progress on all platforms by using analytical tools such as Google Analytics and others
    • Strong understanding of analytics and research, and their application to developing, evaluating, and refining marketing and communications activities.
    • Contributing member of business "Growth Team" focused on Key Performance Indicators and business priorities
    • Evaluate and help shape company website and PR messaging
    • Working knowledge of digital marketing channels, including social media, email, PPC, SEO

    Knowledge, Skill and Experience

    • Bachelor's degree in marketing, business, or a related field
    • Minimum 3 years of experience in marketing leadership roles, including experience in digital, social media, creative content, SEO, CPA, PPC and affiliate programs
    • Excellent communication and presentation skills with the ability to communicate effectively across various departments
    • Highly organized with the ability to multi-task and manage competing priorities.
    • Relevant experience determining a target audience and how to cater unique marketing campaigns to capture their attention
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