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    Regional Point of Care Specialist - Cincinnati, United States - Meridian Bioscience

    Meridian Bioscience
    Meridian Bioscience Cincinnati, United States

    2 weeks ago

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    Description
    Regional Point of Care Specialist - South Central Job Locations US-Remote Company Meridian Bioscience, Inc. Department Sales

    of Openings


    1 About Meridian Meridian Bioscience is a fully integrated life science company that develops, manufactures, markets and distributes a broad range of innovative diagnostic products.

    We are dedicated to developing and delivering better solutions that give answers with speed, accuracy and simplicity that are redefining the possibilities of life from discovery to diagnosis.

    We are looking for talented and passionate individuals that help drive our vision. Our innovative culture will allow interested candidates to discover and create, through collaboration, cutting edge solutions to tough problems.

    Job Summary The Regional Point of Care Specialist (RPOCS) is a results-oriented professional responsible for driving growth and achieving sales plan in the LeadCare and other rapid point of care diagnostic product lines within assigned region.


    Key Duties Tasks/Duties/Responsibilities:

    Sales Growth Achievement Organize, manage, and work respective territory in such a way as to maximize growth in sales revenue and profit: Successfully identify and close new business POC opportunities within the assigned geographical territory Understand and incorporate the Group Purchasing, IDN, National Clinical Reference Lab and Local Health Delivery Network strategy into the POC sales strategy and revenue growth plan.

    Use the company's resources in a judicious manner. Strive to achieve sales plan in all POC product categories.

    Make the required number of sales calls per week (15 meetings/calls per week) to maximize sales productivity and business opportunity.

    Use Meridian Selling Process to determine priorities, develop regional POC growth plan, build account strategies and tactics to achieve revenue plan.

    Develop and maintain working relationships with Distribution partners within region. Develop and drive account specific objectives in top accounts to expand business. Learn and maintain in depth understanding of competition.

    Record daily all business account related activities, next steps, account profile information, Opportunities, and key contact information in CRM and maintain its accuracy.

    Use the CRM monthly forecast as a tool to measure, track, and plan the new business opportunities. Represent MBI at trade shows and conventions when necessary. Cooperate with other departments within the company as needed. Attend regional and territory meetings and conference calls to increase visibility of MBI's POC product line.

    Build relationships with physicians, laboratorians, and other key decision influencers in the region to support the expansion of MBI POC product line.

    Develop and maintain excellent selling skills, including cold calling, lead follow up and qualification, selling presentations and demonstrations, objection handling, quoting, negotiating, closing and account management.

    Develop appropriately sized funnel and forecast new business closes accurately. Understand and efficiently manage the contract process. Learn and incorporate the Meridian Leadership Attributes. Sales Administrative Duties Maintain Sales Tools / Equipment Maintain company car in mechanically sound, clean and safe condition. Maintain an adequate supply of sales samples and literature in a neat, clean condition. Take inventories and order replacement materials when needed.

    Maintain account information in CRM and up to date including Account location, key decision makers, current competitive profile, and opportunities.

    This information is the property of Meridian Bioscience. Maintain and be responsible for returning equipment on time, clean, and in the same c
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