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Content Strategist
4 weeks ago
Kimley-Horn Raleigh, United States Paid WorkOverview · Do you thrive on crafting compelling content that engages a target audience? Are you passionate about translating complex topics into clear, concise communication? · Kimley-Horn's Marcom team is seeking a talented Content Strategist to join our growing team in Raleigh, ...
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Digital Content Strategist
6 days ago
Gondola Raleigh, United StatesThe Carolina Hurricanes are hiring an organized, strategic, and creative Digital Content Strategist to help maintain and optimize the teams website and write and produce articles for the team website. This position will report to the Senior Director of Marketing and will work clo ...
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Digital Content Strategist
6 days ago
Gondola Raleigh, United StatesThe Carolina Hurricanes are hiring an organized, strategic, and creative Digital Content Strategist to help maintain and optimize the team's website and write and produce articles for the team website. This position will report to the Senior Director of Marketing and will work cl ...
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Website Content Strategist
3 weeks ago
Reingold Inc Raleigh, United StatesJob Description · Job Description · Reingold, a full-service marketing and communications firm, is hiring a creative and resourceful web content strategist. · Can you lead conversations defining lofty content goals one day, and deep dive into a 1,000+ page site migration the next ...
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Senior Marketing Content Strategist
4 days ago
Caterpillar Cary, United StatesLocation field must contain 'city, state' or a zip code to perform a radius search (e.g., · Denver, CO · or · City and state must be separated by a comma followed by a space (e.g., · Houston, TX ) · Marketing · Job Description: · Your Work Shapes the World at Caterpillar Inc. ...
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SEO Content Strategist I
4 weeks ago
Reunion Marketing Cary, United StatesThis Content Strategist I role is dynamic and multifaceted, and centered around crafting and executing content that boosts SEO performance. Candidates should have experience in content planning, quality assurance, and possess working knowledge of SEO best practices and SEO conten ...
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SEO Content Strategist I
3 weeks ago
Reunion Marketing Cary, United StatesJob Description · Job DescriptionThis Content Strategist I role is dynamic and multifaceted, and centered around crafting and executing content that boosts SEO performance. Candidates should have experience in content planning, quality assurance, and possess working knowledge of ...
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SEO Content Strategist I
2 weeks ago
Reunion Marketing Incorporated Cary, United StatesThis Content Strategist I role is dynamic and multifaceted, and centered around crafting and executing content that boosts SEO performance. Candidates should have experience in content planning, quality assurance, and possess working knowledge of SEO best practices and SEO conten ...
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Remote Web Strategy Specialist #31543
1 week ago
JOHNLEONARD Raleigh, United StatesJOHNLEONARD is working with a collaborative company to recruit a full-time Web Strategy Specialist for their collaborative and inclusive team. This remote role comes with an attractive salary of $70K-$90K plus a benefits package. To apply for this role, you must reside in one of ...
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Account Executive, Influencer Marketing
2 weeks ago
Ketchum Raleigh, United StatesOverview · We are looking for an Account Executive to join our Influencer team · This is an exciting opportunity to get your foot in the door of a fast-growing and innovative company as well as explore the ever-evolving digital influencer world. The ideal candidate will be a t ...
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Conference and Event Coordinator
1 day ago
Kimley-Horn and Associates, Inc. Raleigh, United StatesOverview · Kimley-Horn is looking for a Conference and Event Coordinator to join our Raleigh, North Carolina (NC) office This is an in-office position. · Responsibilities · The ideal candidate will have a mix of conference and event planning, marketing, and communication skill ...
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PPC Specialist
2 days ago
FatCat Strategies Raleigh, United StatesWe are looking for an experienced PPC (Pay-Per-Click) Strategist to join our growing team of marketers. · As an experienced PPC Strategist, you will be responsible for developing and implementing advanced PPC campaigns across various digital platforms, including Google Ads, Bing ...
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communications strategist-temporary
2 days ago
Blueprint NC Raleigh, United StatesJob Description · Job DescriptionSalary: $4,500 - $6,000 · Position Overview: · Blueprint NC seeks an experienced communications strategist who will play a pivotal role in developing and executing communication strategies to advance our mission, engage stakeholders and partners, ...
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PPC Specialist
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FatCat Strategies Raleigh, United StatesJob Description · Job DescriptionWe are looking for an experienced PPC (Pay-Per-Click) Strategist to join our growing team of marketers. · As an experienced PPC Strategist, you will be responsible for developing and implementing advanced PPC campaigns across various digital platf ...
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Conference and Event Coordinator
1 day ago
Kimley-Horn Raleigh, United StatesOverview: · Kimley-Horn is looking for a Conference and Event Coordinator to join our Raleigh, North Carolina (NC) office This is an in-office position. · Responsibilities: · The ideal candidate will have a mix of conference and event planning, marketing, and communication ski ...
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Enrollment Marketing Strategist
2 days ago
VisionPoint Marketing Raleigh, United StatesJob Description · Job DescriptionWhat is VisionPoint?VisionPoint is a full-service higher education marketing agency specializing in brand, enrollment marketing, and CRM support. We partner with colleges and universities across the country to help them achieve their branding, mar ...
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Senior Manager of Brand, Content
1 day ago
VALID8 Financial Raleigh, United StatesWelcome to IONNA, the joint venture founded by seven global automotive leaders, including BMW, General Motors, Honda, Hyundai, Kia, Mercedes-Benz, and Stellantis. At IONNA, we're revolutionizing the EV charging landscape in North America by creating a high-powered charging networ ...
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ACLU-NC Communications Intern
4 weeks ago
American Civil Liberties Union of North Carolina Raleigh, United StatesAbout the ACLU of North Carolina · Founded in 1965, the ACLU of North Carolina (ACLU-NC), an affiliate of the national American Civil Liberties Union, is a private, nonprofit, nonpartisan organization that stands as the state's guardian of liberty – working in courts, the General ...
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Marketing Director
3 weeks ago
Waxing The City of Raleigh Raleigh, United StatesJob Description · Job DescriptionBenefits:Bonus based on performance · Opportunity for advancement · Job description · Marketing Director Waxing The City Raleigh NC · Come be a part of something bigger and greater at Waxing The City Raleigh NC. Come help us grow our foot print ac ...
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Adobe Solution Consultant, Customer Insights
5 days ago
Blue Acorn iCi Raleigh, United StatesJob Description · Job DescriptionCompany Description: · Blue Acorn iCi is a digital consultancy focused on delivering innovative solutions across customer experience, commerce, and data. Our team of over 400 experts enable clients to navigate large-scale, digital transformation p ...
Content Strategist - Raleigh, United States - TEKsystems
Description
Job Description
Job DescriptionTop Skills Details
1. 5+ years' of web content writing/strategy experience. This professional needs to be Content Writer at their core, but may be responsible for other responsibilities with a small role in content writing.
2. Demonstrated professional history working in environment of mixed traditional and non-traditional marketing mix
3. Experience working with Drupal as a CMS is a huge plus because that is the content management system our client is utilizing
Description
Help
Our client in the healthcare insurance realm has the need for a Content Strategist to assist with writing content for their corporate website. In particular, they will be responsible for assisting on a project where our client is creating a mobile version of one of their customer portals.
The Content Writer will work with the business to understand their message and expected results for the content that will be out on the web. Additionally, they then will work with internal web team members to write the actual content that will appear on the web page.
The Content Writer will need to be able to consult with the business to ensure that they have a clear understanding of what the business wants to accomplish with their web content.
The business groups that they'll work with are in the sales and marketing product areas. All of the projects that they'll work on will be geared towards new product implementations or existing product enhancements. The candidate should have an understanding in Metatagging and writing content for search engine optimization.
Additional tasks/information:
Major Job Functions/Components
• Provides editorial content and strategic recommendations for projects while ensuring consistency with content standards and best practices.
• Develops innovative solutions for content presentation, including working with content management requirements such as workflow and categorization.
• May perform content audits, gap analysis, metadata frameworks, content style guides, and content migration plans.
• Performs the end-to-end content creation and delivery process, from collecting input from multiple sources to delivery of content for Web-ready approval by business stakeholders.
• Writes and edits content including development of naming conventions, instructional copy and other interface textual elements.
• Ensures proactive content governance and maintenance processes, to ensure consistency, timeliness, accuracy and relevance. Functions as an avid editor of all BCBSNC Web content.
• Assists with establishing style guide and editorial procedures for all written elements of the public Web site and ensures all content elements are followed.
• Serve as a "systems integrator" for effective content strategies by actively engaging WO team members, marketing, corporate communications, business owners and subject matter experts.
• Constantly reviews Web site content and provides editorial updates and comments as necessary to remain aligned with evolving Web and enterprise standards.
• Performs competitive site reviews that benchmark content breadth, organization and presentation.
