- Lead the synthesis of data from multiple primary and secondary data sources (APLD, IQVIA NSP and NPA, various SHS sources, Claims, Patient chart data, internal SP and patient services HUB data, etc.) to extract meaningful business insights and to inform forecast assumptions as well as marketing strategies related to Customer Segmentation/Analytics, Promotion Planning & Performance Measurement, and Ad-hoc Analytics (inc. major brand meeting support)
- Execute market/business analysis to improve value to our patients through deepened market understanding and practical application
- Support culture of fact-based decision making through the utilization of standard methodologies and approaches
- Proactively manage flow of planned and ad hoc analytics requests, ensuring consistent quality and timeliness in delivery to business stakeholders
- Provide input/feedback to improve and enhance capabilities related to analytics deliverables including support of innovative data sources
- Apply data storytelling to extract insights from data and present to commercial stakeholders in a clear, concise, and compelling manner
- Together with the US Camzyos Commercialization Analytics Lead and other team members, is accountable for generating insights that support the short-term (3 year) range-based forecasts for Camzyos with a high degree of precision and insight
- Identify, gather, and rigorously analyze information to generate a deeper understanding of diseases, markets, and competitive environments. Proactively and continuously assess the relevant marketplace and its dynamics, customers, and competitors
- Develop and deliver clear, concise presentations that synthesize disparate data (market research, secondary data, etc.), and that demonstrate a deep understanding of the market dynamics, competition, and brand
- Help oversee the development, maintenance, and execution of advanced MS Excel-based forecasting models
- Partner with the Worldwide forecasting and commercial teams to validate and test long-term forecasting assumptions
- When required, become involved in the design and development of primary market research studies
- Proactively identify business needs and propose appropriate primary/secondary market research solutions
- Deliver a clear set of recommendations from projects that maximize commercial impact
- Consistently provide end-to-end support to answer internal commercial business unit questions regarding brand performance, marketplace activity, competitor product activity, or other pharmaceutical market changes in support of decision-making for the U.S. commercial organization
- Collaborate extensively within the US Commercialization Analytics and broader matrix teams (Data Analytics, Market Research, Competitive Intelligence, etc.) to identify logical and unbiased insights, and provide a unified view of the business
- Develops and maintains a deep understanding of US Camzyos business priorities
- Support the ad-hoc business-critical activities such as BD assessments, Earnings Prep documents, onboarding of senior leaders, etc.
- Lead, manage and mentor support resources
- For brands that are co-promoted, working with the partner company may be required
- Understands, demonstrates, and drives adherence to all BMS operating policies
- 3+ years of Biotech or Pharma experience in Forecasting and/or Analytics (Senior Manager)
- 5+ years of Biotech or Pharma experience in Forecasting and/or Analytics (Associate Director)
- BA required, Masters or PhD preferred
- Strong grasp of an individual analytical discipline, such as forecasting, secondary data analytics, or marketing science, with a good general knowledge of other functions such as primary market research
- Extensive knowledge of IQVIA and SHS data sources
- Extensive knowledge and use of both primary research and secondary data sources
- Ability to present to and influence senior leaders on critical decisions
- Ability to connect analytics with the overarching business questions, and understand the link between brand strategy and analytic insights
- Manage ambiguity by questioning data and/or stakeholder for further nuanced information.
- Ability to operate on less than perfect data, by having a sound logical framework.
- Can defend a position when necessary, particularly around forecast assumptions, and is persuasive in negotiations (especially as it relates to senior management)
- Demonstrate a continuous commitment to the QC process to ensure quality of deliverables meets or exceeds the forecasting teams' standards
- Experience in cardiovascular is preferred
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Senior Manager - Princeton, United States - Bristol Myers Squibb
Description
Working with UsChallenging. Meaningful. Life-changing. Those aren't words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the lives of patients, and the careers of those who do it. You'll get the chance to grow and thrive through opportunities uncommon in scale and scope, alongside high-achieving teams rich in diversity. Take your career farther than you thought possible.
Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives. Read more: .
The Senior Manager / Associate Director of US Commercialization Analytics, Camzyos is a dynamic member of BMS' US Commercialization Analytics team that partners very closely with Commercial, Finance and other matrix teams to drive effective insights and analytics. The US Commercialization Analytics team is a unique organization within BMS that partners closely with the full matrix team to coordinate and integrate insights across various analytical functions such as forecasting, market research, and secondary data analytics to answer key questions on performance and strategy.
The US Cardiovascular organization is an important pillar of BMS' strategy with a combination of established (Eliquis) and recently launched (Camzyos) brands that are critical to the future of the company. This candidate will be responsible for working with their support resources to complete the standard BMS Business Insight & Analytics deliverables, as well as delivering high-quality solutions and answers to ad hoc requests/questions. The Senior Manager / Associate Director will work with the Commercialization Analytics Camzyos Lead to support senior leadership by providing analytic guidance and helping Brand teams (and extended stakeholders) make informed strategic decisions and choices.
Additional Responsibilities:
Uniquely Interesting Work, Life-changing Careers
With a single vision as inspiring as Transforming patients' lives through scienceTM , every BMS employee plays an integral role in work that goes far beyond ordinary. Each of us is empowered to apply our individual talents and unique perspectives in an inclusive culture, promoting diversity in clinical trials, while our shared values of passion, innovation, urgency, accountability, inclusion and integrity bring out the highest potential of each of our colleagues.
On-site Protocol
BMS has a diverse occupancy structure that determines where an employee is required to conduct their work. This structure includes site-essential, site-by-design, field-based and remote-by-design jobs. The occupancy type that you are assigned is determined by the nature and responsibilities of your role:
Site-essential roles require 100% of shifts onsite at your assigned facility. Site-by-design roles may be eligible for a hybrid work model with at least 50% onsite at your assigned facility. For these roles, onsite presence is considered an essential job function and is critical to collaboration, innovation, productivity, and a positive Company culture. For field-based and remote-by-design roles the ability to physically travel to visit customers, patients or business partners and to attend meetings on behalf of BMS as directed is an essential job function.
BMS is dedicated to ensuring that people with disabilities can excel through a transparent recruitment process, reasonable workplace accommodations/adjustments and ongoing support in their roles. Applicants can request a reasonable workplace accommodation/adjustment prior to accepting a job offer. If you require reasonable accommodations/adjustments in completing this application, or in any part of the recruitment process, direct your inquiries to . Visit eeo -accessibility to access our complete Equal Employment Opportunity statement.
BMS cares about your well-being and the well-being of our staff, customers, patients, and communities. As a result, the Company strongly recommends that all employees be fully vaccinated for Covid-19 and keep up to date with Covid-19 boosters.
BMS will consider for employment qualified applicants with arrest and conviction records, pursuant to applicable laws in your area.
Any data processed in connection with role applications will be treated in accordance with applicable data privacy policies and regulations.
