E-commerce Manager - Industry, United States - LEE KUM KEE

LEE KUM KEE
LEE KUM KEE
Verified Company
Industry, United States

3 weeks ago

Mark Lane

Posted by:

Mark Lane

beBee recruiter


Description

ABOUT THE COMPANY


Founded in 1888, Lee Kum Kee, a Hong Kong-based global food company, specializes in creating condiments and sauces that promote Chinese cuisine worldwide.

With more than 200 products to choose from, Lee Kum Kee takes the mystery out of cooking authentic and delicious Asian foods in the comfort of your kitchen.

Lee Kum Kee is committed to providing authentic and innovative condiments and sauces featuring the highest quality ingredients.

Armed with a unique management culture, stringent quality control, superb and innovative products, coupled with the century-long brand reputation, Lee Kum Kee has achieved unanimous recognition and won numerous prestigious awards.


Lee Kum Kee (USA) Inc., a division of Lee Kum Kee International Holdings Ltd., has its headquarters and manufacturing facilities in Southern California with more than 300 employees.

We are looking for the best and brightest talents to join our company and work together to bring the next level of success


BENEFITS

  • Medical, dental, life insurance covered by the company
  • 401(k) retirement plan with company match
  • Two (2) weeks vacations
  • Ten (10) paid holidays
  • Hybrid work schedule available (for eligible positions)

Position Summary


Responsible for growing Lee Kum Kee's digital business through creating digital-enabled demand, including forming consumer-centric digital product portfolio strategies, managing and optimizing the company's digital marketing communication channels and content, and ensuring optimal digital demand fulfillment.


Essential Functions

  • Developing and implementing digital demand generation strategies that align with the business' goals and objectives
  • Working with Insights team to develop digital consumer insights via conducting social listening
  • Creating and managing social media campaigns across various platforms to achieve digital business channel's sales targets
  • Analyzing and interpreting data to measure the effectiveness of digital marketing campaigns and making adjustments as needed
  • Assisting the formation of digital demand fulfillment strategies and implementation
  • Collaborating with crossfunctional teams, including sales, product development, and customer service, to ensure a seamless customer experience across all touchpoints
  • Staying uptodate with the latest digital marketing trends and technologies and making recommendations for constant improvement
  • Managing relationships with external vendors and agencies to ensure the business's digital marketing needs are met
  • Developing and managing budgets for digital marketing initiatives

COMPETENCIES

  • Comprehensive experience in Ecommerce from setting up Eshop pages, running promotions, managing customer reviews and complaints to loyalty management
  • Strong strategic and analytical thinking with solid "CAN-DO" attitude
  • Leadership skills to drive nonreporting teams to work toward the common goal
  • Effective communication and influencing skills, including presentation and writing skills
  • Ability to work under pressure, meet deadlines and be flexible in work schedule

SUPERVISORY RESPONBILITIES


This position does not have immediate supervisory role yet will need to manage subordinates when the team expands as the business continues to grow.

Supervisory role will include but not limit to the performance management and hiring of the employees within that function.


QUALIFICATIONS
To perform this job successfully, an individual must be able to perform each essential function satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.


REQUIRED EDUCATION and/or EXPERIENCE**- Education: A Bachelor's degree in Digital Marketing, E-Commerce, Communications, or a related field is required. A master's degree in a related field can be an advantage.

  • 5+ years of work experience in running Eshops is essential. Combined experience could include managing Eshop operation, website development, search engine optimization, and other digital marketing campaigns.
  • Excellent written and verbal communication skills are important for collaborating with other team members, managing projects, and communicating with agencies.
  • Strong analytical skills are necessary for analyzing data, monitoring Eshop performance, and identifying areas for improvement.
  • Ability to work within an integrated operating team and coach peers in executing complex programs, deal with ambiguity and manage conflict.

LANGUAGE SKILLS

  • The individual must possess excellent written and verbal communication and presentation skills in English.
  • Fluency in Chinese (verbal and written) is a plus.

TRAVEL
This position requires up to 25% travel; most travel is outside the local area and overnight. Some of the travel may be international.


PHYSICAL DEMANDS
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