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    Sr. Lead Marketing Manager - Harrisburg, United States - Lumen Inc

    Lumen Inc
    Lumen Inc Harrisburg, United States

    3 weeks ago

    Default job background
    Description

    About Lumen
    Lumen connects the world. We are igniting business growth by connecting people, data and applications – quickly, securely, and effortlessly. Together, we are building a culture and company from the people up – committed to teamwork, trust and transparency. People power progress.
    Lumen's commitment to workplace inclusion and employee support shines bright.

    We've made the Newsweek 2024 Greatest Workplaces for Diversity list and achieved a perfect score of 100 on the Human Rights Campaign Corporate Equality Index (CEI) for the fifth consecutive year.

    Plus, we're the top employer in the communications and telecom industry, ranking 12th overall across all industries in The American Opportunity Index.

    We're looking for top-tier talent and offer the flexibility you need to thrive and deliver lasting impact. Join us as we digitally connect the world and shape the future.

    The Role
    We are seeking a Sr.

    Lead Marketing Manager to drive the creation and delivery of unique market positioning and sales enablement for our segment-oriented activities around business outcome messaging.

    The ideal candidate will have a passion for technology, a life-long approach to learning, and a collaborative nature that works with multiple resources to identify and develop valuable messaging that will drive engaging content.

    The Solutions Marketing Manager is expected to be a content marketing expert within the segment (mid-market, large enterprise or public sector) space.

    The candidate will leverage their understanding of the customer and market Lumen to craft unique messaging, produce customer facing content and sales enablement pieces to support campaigns and external promotion of Lumen.

    This is a highly collaborative role working with cross-functional teams across the organization including Commercial enablement, Creative and brand, Corporate Communications, Analyst Relations, as well as the Sales Organization.

    To meet these requirements, the candidate must have a level of understanding in business outcome-based marketing. Second, they must be familiar with messaging the value of various solutions to multiple tiers of decision-makers.

    And finally, they must possess communication channel experience to create and package marketing messages targeting a variety of customer and prospect personas.

    The Sr. Lead Marketing Manager works independently and therefore must be self-motivated. The incumbent will work with minimum supervision and is expected to meet and exceed goals.

    The Main Responsibilities

    • Designs impactful marketing strategies to drive profitable revenues.
    • Develops and executes sales enablement plans to ensure sales understanding at various technical levels.
    • Creates content for sales enablement and marketing activation that generates qualified leads.
    • Composes content and manages the building of external marketing assets including brochures, case studies, customer presentations, newsletters, website, blogs, and other social media.
    • Partners with marketing teams to drive the messaging in premium content such as infographics, white-board videos, webinars and other lead-gen campaign activities.

    What We Look For in a Candidate

    • Bachelor's degree in business, communications, or marketing.
    • 6-10 years of working experience in a solutions or product marketing, sales enablement, product management or related role in the Technology field/market.
    • A deep understanding of telecommunications solutions and the competitive space within them.
    • Advanced communication and listening skills to interact with and work with a wide range of people and functions within the marketing disciplines including database, IT, product, channel, advertising and analyst relations.
    • Direct B2B marketing experience with solid knowledge of marketing tactics.
    • Strong writing and strategic thinking skills.
    • A great attitude - willingness to learn new skills, take initiative, and collaborate across teams.
    • Aptitude to quickly come up to speed on new technology concepts. Passion to evangelize disruptive new technologies.
    • Ability to react to frequent changes in duties and volume of work.
    • Comfortable accepting responsibility for medium to large scale projects involving multiple resources and spanning many months from start to finish.
    • Ability to manage multiple concurrent activities.
    • The ability to write compelling marketing copy targeting identified business personas is a plus for the candidate seeking this position.

    Compensation
    The starting salary for this role differs based on the employee's primary work location. Employees typically do not start at the top of the range, though compensation depends on each individual's qualifications.

    Location Based Pay Ranges

    $ $125890 in these states:
    AR, ID, KY, LA, ME, MS, NE, SC, and SD.

    $ $132510 in these states:

    AZ, AL, FL, GA, IN, IA, KS, MO, MT, NM, ND, OH, OK, PA, TN, UT, VT, WV, WI, and WY.


    $ $139140 in these states:
    CO, HI, MI, MN, NV, NH, NC, OR, and RI.

    $ $145770 in these states:
    AK, CA, CT, DE, DC, IL, MD, MA, NJ, NY, TX, VA, and WA.

    As with the pay range variety that's based on the region of a country, specific offers are determined by various factors such as experience, education, skills, certifications and other business needs.

    Requisition #: 333541


    Background Screening

    If you are selected for a position, there will be a background screen, which may include checks for criminal records and/or motor vehicle reports and/or drug screening, depending on the position requirements.

    For more information on these checks, please refer to the Post Offer section of our FAQ page ) . Job-related concerns identified during the background screening may disqualify you from the new position or your current role. Background results will be evaluated on a case-by-case basis.

    Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.


    Equal Employment Opportunities

    We are committed to providing equal employment opportunities to all persons regardless of race, color, ancestry, citizenship, national origin, religion, veteran status, disability, genetic characteristic or information, age, gender, sexual orientation, gender identity, gender expression, marital status, family status, pregnancy, or other legally protected status (collectively, "protected statuses").

    We do not tolerate unlawful discrimination in any employment decisions, including recruiting, hiring, compensation, promotion, benefits, discipline, termination, job assignments or training.


    Disclaimer
    The job responsibilities described above indicate the general nature and level of work performed by employees within this classification. It is not intended to include a comprehensive inventory of all duties and responsibilities for this job. Job duties and responsibilities are subject to change based on evolving business needs and conditions.

    Salary Range

    Salary Min :
    94420


    Salary Max :
    145770
    This information reflects the anticipated base salary range for this position based on current national data. Minimums and maximums may vary based on location. Individual pay is based on skills, experience and other relevant factors.
    This position is eligible for either short-term incentives or sales compensation. Director and VP positions also are eligible for long-term incentive. To learn more about our bonus structure, you can view additional information here. ) We're able to answer any additional questions you may have as you move through the selection process.

    As part of our comprehensive benefits package, Lumen offers a broad range of Health, Life, Voluntary Lifestyle and other benefits and perks that enhance your physical, mental, emotional and financial wellbeing.

    You can learn more by clicking here. (om)

    Note:
    For union-represented postings, wage rates and ranges are governed by applicable collective bargaining agreement provisions.

    Application Deadline
    05/15/2024
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