Digital Marketing Campaign Specialist - New York, United States - EmblemHealth
Description
Summary of JobResponsibilities:
- Contribute to the creation, execution, delivery, and measurement of campaigns within Salesforce Marketing Cloud.
- Create data segments and automations that support recurring campaigns and journeys.
- Work with internal stakeholders and external partners within the organization(s) to help ensure adhesion to requirements.
- Review incoming requests ensuring they adhere to management defined best practices.
- Proactively monitor campaign/journey performance and delivery goals.
Qualifications:
- Bachelor's degree in marketing, communications or related field (required)
- Experience with Salesforce Marketing Cloud (ExactTarget) including Journey Builder journey creation, Salesforce Marketing Cloud Connect integration management, Data Extensions, and Cloud Pages (required)
- Healthcare, Pharma, and or Insurance related industry experience (preferred)
- Strong client‐focused orientation and business relationship skills (required)
- Ability to create & deliver results‐orientated campaigns simultaneously across multiple products and corporate initiatives (required)
- Strong team player with the ability to be a self‐starter (required)
- Outstanding communication skills verbal, written, presentation, interpersonal, collaboration (required)
- Detail orientation with strong organization skills (required)
- Familiarity with all marketing campaign reporting with the ability to report out results and return on investments (required)
- Proficient in MS Office
- Word, Excel, PowerPoint, Outlook, Teams, SharePoint, etc. (required)
- Profic
- Requisition ID:
- Hiring Range: $52,000$92,000
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