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Senior Manager, Field and Partner Marketing, North America Global Growth Marketing - San Francisco, CA, United States - Airwallex
Description
com) , we're building the future of global finance on one platform. Founded in 2015 in Melbourne, Airwallex is the leading financial technology platform for modern businesses to grow beyond borders.With one of the world's most powerful payments infrastructure, our technology empowers businesses of all sizes to accept payments, move money globally, and simplify their financial operations, all on one single platform.
Airwallex is looking for a world class B2B marketer to drive growth and help scale our North America business from 0 to 1 and beyond.
You will work closely with commercial and strategy teammates, and will report directly to the Director of Revenue Strategy.You'll act as a B2B marketing all-rounder and will accelerate our customer acquisition efforts via a mix of online and offline channels.
This will be an early marketing hire on the North America team and we are looking for a resourceful, creative go-getter who is willing to strategize, implement, test and iterate to help us scale our marketing efforts.
we work 2 days a week in our downtown San Francisco office.Create marketing planning and execution - execute a B2B marketing strategy for both inbound and outbound across all channels to accelerate growth in self-serve, growth and enterprise campaigns.
Ability to identify potential communities, events, co-marketing partner opportunities and lead from idea through to execution.Lead and execute partner marketing for North America, collaborating with the strategic and channel partner teams and partners to maximize full-funnel marketing via this key channel.
Jointly with the commercial partnerships teams, identify, build and activate collaborations that drive relevant conversations in the marketplace.Work closely with wider marketing teams in North America and around the globe to deliver cross-functional marketing excellence for key partners.
Plan and execute offline marketing campaigns - analyze opportunities and own the execution of offline campaigns.Lead and execute on community building in key sectors, personas and industries, focusing on key metropolitan centers (SF, NYC) and broad North America.
Collaborate with content marketing to maximize content across channels.Lead on reporting for partner marketing, events and key campaigns - review, discuss, and analyze the current performance of marketing campaigns to iterate fast and improve funnel.
Support performance marketing, collaborating with regional and global growth team to execute campaigns.Airwallex is a young team, meaning there is plenty that still needs building as we scale up
Structured and analytical :
You get in the data to find out what is going on and yet know how to uplevel - you don't lose sight of the forest for the trees
Hungry to win :
your passion drives you to find creative solutions to win
You have a mastery of strategy, but are also eager to go deep on campaign performance and execution
A Bachelor's Degree or equivalent experience
~7-10 years experience in a marketing role (ideally in B2B) and experience with both online and offline marketing required including events and partnerships/community management
~ Strong analytical skills to make data-driven decisions for commercial and operational performance
~ We value diversity and anyone seeking employment at Airwallex is considered based on merit, qualifications, competence and talent. We don't regard color, religion, race, national origin, sexual orientation, ancestry, citizenship, sex, marital or family status, disability, gender, or any other legally protected status when making our hiring decisions. If you have a disability or special need that requires accommodation, please let us know.