- Develop a vision, strategy, and roadmap for our brand growth programs and customer acquisition engine across organic and paid channels.
- Drive our end-to-end program for paid and organic strategies-everything it takes to make these channels efficient growth levers for OAK
- Establish quarterly and annual goals. Collaborate to build the infrastructure to properly measure your efforts against these goals.
- Test and optimize, fast. Must be able to quickly build, iterate, and measure campaigns and experiments across multiple channels, the website, and in the field.
- Be responsible for the day-to-day upkeep of your tech stack. This may include timely tool onboarding, tool integrations, data hygiene, and report-building
- Continuously update your blockchain, crypto, and marketing education, developing new skills and taking classes when appropriate
- Work in close collaboration with, and report directly to, the Head of Marketing.
- A deep understanding of organic and paid marketing channels
- A deep passion for blockchain technology
- Meticulous project management skills with a keen ability to meet tight deadlines.
- Detail-oriented and adaptable in a fast-paced environment, demonstrating ownership from day one and a collaborative spirit.
- Preferably located in San Francisco or the Bay Area.
- Proactive and self-motivated, with excellent communication skills in English.
- Competitive compensation package with cash and token shares.
- An empowering, transparent, and collaborative work environment.
- Medical, vision and dental coverage in the U.S.
- Paid time off and sick leave policies.
- Exciting team off-sites and participation in crypto conferences.
- A focus on continuous learning and development.
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Growth Marketing Manager - San Francisco, United States - OAK Network
Description
Our Mission: At OAK Network, we're a dynamic team of passionate builders dedicated to making cryptocurrency and decentralized finance (DeFi) accessible to everyone. We encourage individuals from diverse backgrounds to join us. Whether you're new to blockchain or a seasoned expert, we have a place for you to grow and contribute to the future of technology.About OAK Network
OAK Network stands as a pioneering layer-1 blockchain, striving to be the 'Stripe of web3'. We're focused on establishing ourselves as the leading blockchain infra for automated payments and DeFi. Having secured $10 million from two funding rounds, led by Greylock, Electric Capital, and Foundation Capital, we've not only obtained a Polkadot parachain slot in 2022 but have also become a frontrunner in decentralized payment automation. Our strategic alliances with Polkadot, Moonbeam, and Astar enable us to launch innovative cross-chain automation products tailored for decentralized exchanges (DEXes).
About the role
We are seeking a skilled Growth Marketing Manager with a strong background in blockchain technology to join our dynamic team. The ideal candidate will partner with multiple cross-functional internal teams (including product, community, events, sales, and executive) to plan, build, and launch growth programs in organic and paid channels. You are self-motivated, and diligent, enjoy solving problems, building growth programs with light supervision, and building positive relationships and credibility with collaborators based on your intellectual curiosity.
Key Responsibilities
At OAK Network, we foster a culture where engineers are deeply involved in product development - understanding the 'why' behind decisions, engaging with users, and participating in design processes. We emphasize prototyping, market testing, and iterative development. Our team is driven by a desire to solve user problems with empathy and innovative technology, constantly seeking to create remarkable experiences.
