Jobs
>
Durham

    Digital Marketing Strategist Fuqua School of Business - Durham, United States - Duke University

    Duke University
    Duke University Durham, United States

    2 weeks ago

    Default job background
    Description

    Duke University:
    Duke University was created in 1924 through an indenture of trust by James Buchanan Duke. Today, Duke is regarded as one of America's leading research universities.

    Located in Durham, North Carolina, Duke is positioned in the heart of the Research Triangle, which is ranked annually as one of the best places in the country to work and live.

    Duke has more than 15,000 students who study and conduct research in its 10 undergraduate, graduate and professional schools.

    With about 40,000 employees, Duke is the third largest private employer in North Carolina, and it now has international programs in more than 150 countries.


    Position SummaryDigital Marketing StrategistOverview:
    A prospective student may have hundreds of digital touch points during their lifecycle.

    The Digital Strategist position will execute on all the intricate details that link those digital touchpoints in a variety of modern marketing campaigns stretching across multiple platforms.

    The Digital Strategist must have wide knowledge of digital and other content delivery platforms. They have a creative yet methodical approach for reaching specific market targets by using different digital mediums. They understand people and how they interact with digital media.

    They know what's hot in the digital world before anyone else does and they closely follow trends related to how consumers are accessing information.

    They are deadline driven, organized and detail obsessed. They also work well across teams to coordinate all the pieces necessary for campaigns to function smoothly.
    This position is a member of the Global Marketing team and reports to the Director of Digital Strategy.


    Duties and Responsibilities:

    Manage the alignment of digital marketing campaigns from strategic inception to execution to analytical goals for targeted degree/non-degree program audience groups Does the day-to-day management of our digital marketing campaigns across multiple platforms, including Facebook, Instagram, LinkedIn and others Works closely with our ad agency to create and optimize paid search campaigns, including keyword research, quality score management and bidding optimization.

    Aligns our SEO goals with our agency's paid search tactics Optimizes our website search experience using our internal search tool Builds landing pages in our CMS, manages conversion tests and optimizes the user experience.

    Maintains and optimizes our CRM-based lead nurture email campaigns Works closely with members of the Media team to ensure alignment between content and function as copy is being developed - working within HTML email templates.

    sourcing proper images, aligning on character count, RFI forms, etc)

    Works closely with members of the Campaigns team to ensure deadlines are being met and projects are staying on task Works closely with members of the Analytics team to optimize campaign performance and look for new marketing channel opportunities Other duties as they emerge in an ever-evolving digital marketing landscape Requirements:
    Bachelor's degree Thrives in a team environment and appreciates the differences others bring to the table Expertise in all digital marketing channels (SEO, SEM/PPC, Email, Social, Website, etc.)

    Experience in the day-to-day marketing operations functions Good knowledge and experience with online marketing tools (including CRM and email), Microsoft Excel and online marketing best practices Strong interpersonal communication skills:

    mature judgment, high ethical standards, willingness to learn and innovate, trustworthy, dependable Experience in higher education and business education a plus, but not required Minimum Qualifications EducationBachelor's degree.

    Additional training in Project Management or related training is desired.

    ExperienceTwo years of experience in project management, with increasing scope and independence or an equivalent combination of education and relevant experience.

    Duke is an Affirmative Action/Equal Opportunity Employer committed to providing employment opportunity without regard to an individual's age, color, disability, gender, gender expression, gender identity, genetic information, national origin, race, religion, sex, sexual orientation, or veteran status.

    Duke aspires to create a community built on collaboration, innovation, creativity, and belonging.

    Our collective success depends on the robust exchange of ideas-an exchange that is best when the rich diversity of our perspectives, backgrounds, and experiences flourishes.

    To achieve this exchange, it is essential that all members of the community feel secure and welcome, that the contributions of all individuals are respected, and that all voices are heard.

    All members of our community have a responsibility to uphold these values.


    Essential Physical Job Functions:

    Certain jobs at Duke University and Duke University Health System may include essentialjob functions that require specific physical and/or mental abilities.

    Additional information and provision for requests for reasonable accommodation will be provided by each hiring department.
  • Apex Ventures

    Teacher for Business Subjects and Physical Education at the Secondary School

    1 week ago

    Apex Ventures South Hill, United States

    "Fun at work? Of course There's no question that we do our job with top professionalism, but also with a lot of humor, competence, and a heartfelt "yes" to people. We call this combination the P-factor. And if you possess it, we would love to get to know you. The Pfennigparade em ...

  • Duke University

    Admissions Counselor, Fuqua School of Business

    2 weeks ago

    Duke University Durham, United States

    Duke University: · Duke University was created in 1924 through an indenture of trust by James Buchanan Duke. Today, Duke is regarded as one of America's leading research universities. Located in Durham, North Carolina, Duke is positioned in the heart of the Research Triangle, wh ...

  • Duke University

    Digital Marketing Strategist Fuqua School of Business

    2 weeks ago

    Duke University Durham, United States Full time

    Digital Marketing Strategist Fuqua School of Business · Work Arrangement: · Requisition Number: 239647 · Regular or Temporary: Regular · Location: Durham, NC, US, 27710 · Personnel Area: UNIVERSITY · Duke University: · Duke University was created in 1924 through an indenture of t ...

  • Duke University

    Sector Director, Technology, Fuqua School of Business

    2 weeks ago

    Duke University Durham, United States Full time

    Sector Director, Technology, Fuqua School of Business · Work Arrangement: · Requisition Number: 243264 · Regular or Temporary: Regular · Location: Durham, NC, US, 27710 · Personnel Area: UNIVERSITY · Duke University: · Duke University was created in 1924 through an indenture of t ...

  • Staples, Inc.

    Lead Material Handler 1st Shift

    3 days ago

    Staples, Inc. Durham, United States

    5:00am - 11:00am Wednesday - Friday, 5:30am - 1:30pm Saturday - Sunday, hours are variable · Full Time and Part Time schedules are available · Staples is business to business. You're what binds us together. · Our supply chain team is dedicated to meeting our customers' needs both ...

  • Mears Construction

    Cable Splicer

    1 week ago

    Mears Construction Durham, United States

    **Mears Electric, A Quanta Services Company** · At Mears Electric, we believe in developing and retaining the best people in the industry and providing the best value services to our customers in the natural gas and electric industries. We take pride in developing the infrastruct ...

  • CQC Home

    Project Manager

    1 week ago

    CQC Home Durham, United States

    **Careers**: Welcome to CQC A fast-paced, dynamic company on a significant growth trajectory.- Our mission is to tangibly improve the lives of our customers & our employees. · - For our employees, this is evident by the family-like culture that we have built and the many benefits ...

  • Oceanic Ventures

    Employee Group Treasury Back-office

    3 weeks ago

    Oceanic Ventures Durham, OK, United States Freelance

    "Join the Logwin team We are looking for a Group Treasury Back-Office employee (m/f/d) at our location in Großostheim, Durham, OK. · Do you want to make a difference? Shape the future with a leading logistics service provider - and be personally valued and supported? · With 4,200 ...

  • Concordia University - Irvine Ca

    Dean of the School of Business and Economics

    2 days ago

    Concordia University - Irvine Ca Irvine, United States

    Job Description · Job DescriptionUNIVERSITY MISSION: · Concordia University Irvine, a comprehensive Lutheran Christian university guided by Christ's Great Commission, develops wise, honorable, and cultivated citizens to serve society and the church. · SCHOOL MISSION: · Developin ...

  • InsideHigherEd

    Open Rank, Kenan-Flagler Business School

    6 days ago

    InsideHigherEd Chapel Hill, United States Administrative Jobs ,

    Department:Kenan-Flagler Bus Sch · Application Deadline:06/30/2024 · Position Type:Visiting / Part-time Faculty · Working Title:Open Rank, Kenan-Flagler Business School · Appointment Type:Open Rank · Position Number: · Vacancy ID:F003018 · Full-time/Part-time:Part-Time Temporar ...

  • University of North Carolina at Chapel Hill

    Pre-award Specialist

    1 week ago

    University of North Carolina at Chapel Hill Chapel Hill, United States

    Posting Information · **Department** · - School of Data Sci and Society-397100**Career Area** · - Research Professionals**Is this an internal only recruitment?** · - No**Posting Open Date** · - 05/13/2024**Application Deadline** · - 05/27/2024**Position Type** · - Permanent Staff ...

  • Sapphire Innovations

    Training to become a commercial specialist

    1 week ago

    Sapphire Innovations Chapel Hill, United States

    "What can you make of yourself in Chapel Hill? The training to become a retail specialist is a great alternative to studying. One advantage is that the training combines theory and practice. From daily operations in retail to areas such as business management, work organization, ...

  • Crimson Solutions

    Mechatronics Training in Amberg 2024"

    1 week ago

    Crimson Solutions Chapel Hill, United States

    The training to become a mechatronics technician combines two fields: mechanics and electrical engineering. Do you feel comfortable in both areas? Then this apprenticeship is perfect for you. As a mechatronics technician, you will be involved in the assembly and maintenance of co ...

  • Atrium Health

    Manager, LC Cancer Business Operations

    21 hours ago

    Atrium Health DURHAM, United States

    Manager, Levine Cancer Business Operations · NC, United States · JOB DESCRIPTION · JOB SUMMARY: · Prepares strategic business and financial plans. Performs financial analysis of current and prospective processes and practices. Undertakes capital purchase analysis and prepares pro ...

  • Technimark, Inc.

    Warehouse Associate

    2 days ago

    Technimark, Inc. Cary, United States

    **Technimark, Inc.** · **Warehouse Associate - Job Description** · **Job title: Warehouse Clerk** · **Work Location: Technimark, Inc.** · **Division/Department: Supply Chain** · **Reports to: Supply Chain Manager** · **Full-time Exempt** · **Part-time Nonexempt** · **Essential Du ...

  • SYSCO

    Sales Representative

    3 days ago

    SYSCO Cary, United States Full time

    Company: · US1167 FreshPoint Raleigh, Division of FreshPoint North Carolina, Inc.Zip Code: · 27560Employment Type: · Full TimeTravel Percentage: · Up to 50%COMPENSATION INFORMATION: · The pay range provided is not indicative of Sysco's actual pay range but is merely algorithmic ...

  • SYSCO

    Outbound Loader

    3 days ago

    SYSCO Cary, United States Full time

    Company: · US1167 FreshPoint Raleigh, Division of FreshPoint North Carolina, Inc.Zip Code: · 27560Minimum Level of Education: · High School or EquivalentMinimum Years of Experience: · 0-1 YearsEmployment Type: · Full TimeTravel Percentage: · 0COMPENSATION INFORMATION: · The pay ...

  • SIPS CONSULTS

    CSPD Instrument Specialist

    1 week ago

    SIPS CONSULTS Chapel Hill, United States

    The CSPD Instrument Specialist adheres to the protocols in Decontamination, Processing, and Sterilization. Understanding Sterile Processing infection control process and policies as they pertain to instrument and equipment maintenance, the CSPD Instrument Specialist's responsibil ...

  • Stryker Corporation

    Machine Operator I

    1 week ago

    Stryker Corporation Cary, United States

    **Why manufacturing at Stryker?** · We are proud to be named one the #1Best Workplace in Manufacturing and Production in the United States by Fortune Magazine since 2023 · Are you interested in getting hands-on experience with products that are making an impact on people's lives? ...

  • Taco Bell

    Shift Manager

    19 hours ago

    Taco Bell South Hill, United States Full time

    Shift ManagerTaco Bell is looking for people who love serving customers, have experience in the restaurant industry and want to be a part of a great restaurant company With us you can build a great career while providing fast, fun and friendly service to our customers. This is th ...