Senior Customer Marketing Specialist - Williston, United States - Honeywell

Honeywell Williston, United States

2 weeks ago

Description

Join a team recognized for leadership, innovation and diversity

Product Marketing Specialist - Demand Generation

As a Product Marketing Specialist here at Honeywell, you will play a crucial role in developing and executing comprehensive marketing strategies to promote our products and drive market growth through demand generation efforts.

You will collaborate with cross-functional teams to understand customer needs, conduct market research, and develop targeted marketing campaigns.

Your responsibilities will include creating product messaging and positioning, developing marketing collateral, analyzing campaign performance, and driving demand generation activities.

This role offers an exciting opportunity to make a significant impact on our product's success by shaping our product's image, driving customer acquisition, ensuring market competitiveness, generating qualified leads, and driving pipeline growth.

This position reports directly to the Marketing Director, and will work out of one of the following locations: Atlanta, GA; Mason, OH; Charlotte, NC or Houston, TX

This is ahybridposition:
Three days in the office work schedule.

In this role, you will impact the company's success by driving effective marketing strategies, increasing product awareness, maximizing revenue growth, and generating qualified leads through demand generation efforts.

THE BUSINESS UNIT

Honeywell Intelligrated is a division of Honeywell that specializes in providing advanced warehouse automation solutions for distribution and fulfillment operations.

With the increasing pressure to meet demanding service level agreements, manage exponential SKU growth, and satisfy rising customer expectations, Honeywell Intelligrated offers cutting-edge technologies and expertise to address these challenges.

Their solutions enable businesses to improve operational efficiency, optimize inventory management, and enhance productivity. Honeywell Intelligrated's comprehensive range of automation solutions includes conveyor systems, sortation systems, robotics, warehouse execution systems, and software platforms.

By leveraging state-of-the-art technology and industry-leading expertise, Honeywell Intelligrated helps businesses achieve higher throughput, accuracy, and flexibility in their warehouse operations, ultimately driving competitive advantage and customer satisfaction.

KEY RESPONSIBILITIES
Develop and execute comprehensive marketing strategies to promote products and drive market growth through demand generation efforts
Collaborate with cross-functional teams to understand customer needs and develop targeted marketing campaigns
Create product messaging and positioning to effectively communicate product value proposition
Develop marketing collateral, including product brochures, datasheets, and presentations
Analyze campaign performance and make data-driven recommendations for improvement
Drive demand generation activities, including lead generation campaigns, webinars, events, and content marketing
Conduct market research and competitive analysis to identify market trends and opportunities
Collaborate with sales teams to provide marketing support and enable effective product launches.

BENEFITS OF WORKING FOR HONEYWELL
Benefits – Medical, Vision, Dental, Mental Health
Paid Vacation
401k Plan/Retirement Benefits (as per regional policy)
Career Growth
Professional Development

YOU MUST HAVE
Proven experience of at least 5 years in product marketing or related roles, with a focus on demand generation.
Strong analytical and strategic thinking skills
Excellent communication and interpersonal skills
Ability to collaborate with cross-functional teams
Proficiency in market research and analysis tools

WE VALUE
Bachelor's degree in Marketing, Business, or related field
Passion for marketing and product promotion
Proven track record of driving product growth and market share through demand generation efforts
Strong problem-solving and decision-making abilities
Ability to think creatively and innovatively
The salary range for this position is $85,000 - $95,000.

The actual base salary offer will depend on a variety of factors including experience , education, geography, and other relevant factors.

Additional Information

JOB ID:
HRD231193

Category:
Marketing

Location:

7901 Innovation Way,Mason,Ohio,45040,United States
Exempt
Marketing (GLOBAL)

Honeywell is an equal opportunity employer.

Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status.

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