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Richardson

    Marketing Communications Manager - Richardson, United States - The University of Texas at Dallas

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    Description


    The marketing communications manager is responsible for the implementation, data mining and business intelligence reporting for Salesforce projects toward recruitment goals.

    The position will collaborate with the program, school, and university in social media and digital marketing efforts across multiple platforms.

    Minimum Education and Experience
    Bachelor's degree; five years experience in marketing communications and advertising; or equivalent combination of education and experience.
    Preferred Education and Experience
    Preferred Education and Experience

    Preferred Qualifications:
    Salesforce Administration Certification; Marketing Cloud,

    HTML / CSS , Google AdWords, Adobe Creative Suite, Canva, and AP Style editing experience

    Preferred Education:
    MS in Communications, Arts, Business Administration,


    MIS
    or Marketing
    Essential Duties and Responsibilities
    Create program specific online campaigns and design customized

    HTML / CSS

    email drip campaigns. Mockup designs of web and landing pages.
    Track campaigns and generate reports to measure and demonstrate


    ROI
    and analyze for improvements using Salesforce

    CRM . Generate custom admission/enrollment reports and dashboards to monitor data quality and integrity.
    Liaise with


    JSOM
    and


    UTD
    personnel in Salesforce, marketing, external relations, and web services.
    Identify opportunities, trends and features in higher education marketing and recruitment. Stay up-to-date on the latest technology releases, applications, integrations, and opportunities.
    Supervise student worker in marketing tasks.
    Other tasks as assigned.
    Physical Activities

    Working Conditions
    Additional Information
    Priority will be given to internal candidates.

    Remote Work Notice
    After the probationary period, a hybrid remote work schedule may be available.


    Employee must be located within the Dallas/Fort Worth Metroplex area and have the ability to be on campus for work activities as scheduled and/or with 24-hour notice.


    Completion and approval of a UT Dallas Remote Work Agreement will be required upon employment, and use of personal computer, internet, and other standard equipment may be required.

    Remote work arrangements are subject to regular review and re-approval and may be canceled at any time.

    What We Can Offer
    UT Dallas is an Equal Opportunity Employer.

    We offer an employee-friendly work environment with a comprehensive benefit package including:

    Competitive Salary
    Tuition Benefits
    Internal Training
    Medical insurance – including

    100% paid

    employee medical coverage for full-time employees
    Dental Insurance
    Vision Insurance
    Long and short-term disability
    Retirement Plan Options
    Paid time off
    Paid Holidays All UT Dallas employees have access to various

    professional development

    opportunities , including a membership to Academic Impressions, LinkedIn Learning, and UT Dallas Bright Leaders Program.

    Visit

    for more information.

    About Us
    UT Dallas is a top public research university located in one of the nation's fastest-growing metropolitan regions. Our seven schools offer more than 140 undergraduate and graduate programs, plus professional certificates and fast-track programs. Our student body is 31,000 strong, reflecting students from over 100 countries and a multiplicity of identities and experiences.

    UT Dallas is committed to graduating well-rounded members of the global community whose education has prepared them for rewarding lives and productive careers in a constantly changing world.


    The University has a variety of programs and initiatives to support engagement and success for all members of the campus community.

    Employee benefits include a range of physical and mental wellness resources. "LilyPad" lactation facilities are located throughout the campus.

    There are several Employee Resource Groups (ERGs) comprised of individuals who share common interests to help build community among UT Dallas faculty and staff (e.g.

    , Universal Access

    ERG , Military and Veteran

    ERG , UT Dallas Young Professionals).


    Rich with visual and performing arts venues, museum districts, professional and semi-professional athletics teams, botanical gardens, accessible trails and so much more, the Dallas-Fort Worth ( DFW ) metroplex has something for everyone to explore.

    UT Dallas partners with regional higher education institutions and school districts and with the

    Richardson Innovation Quarter

    (Richardson IQ), a major hub for innovation, entrepreneurship, and educational activities.
    Special Instructions Summary
    1) All employees serve as a representative of the University and are expected to display respect, civility, professional courtesy, consideration of others and discretion in all interactions with members of the UT Dallas community and the general public.

    2) The University of Texas at Dallas is committed to providing an educational, living, and working environment that is welcoming, respectful, and inclusive of all members of the university community.

    UT Dallas does not discriminate on the basis of race, color, religion, sex (including pregnancy), sexual orientation, gender identity, gender expression, age, national origin, disability, genetic information, or veteran status in its services, programs, activities, employment, and education, including in admission and enrollment.

    EOE , including disability/veterans. The University

    is committed to providing access, equal opportunity, and reasonable accommodation

    for individuals with disabilities.

    To request reasonable accommodation in the employment application and interview process, contact the


    ADA
    Coordinator

    .

    For inquiries regarding nondiscrimination policies, contact the

    Title IX Coordinator

    .
    Supplemental Questions

    Required fields are indicated with an asterisk (*).
    Required Documents

    Resume
    Cover Letter/Letter of Application
    Optional Documents

    Other Document
    Veteran Employment Preference - Form DD-214

    Human Resources,
    800 West Campbell Road, AD3.418
    Richardson,

    TX
    #J-18808-Ljbffr


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