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Marietta

    Communications Manager - Marietta, United States - Reformed Theological Seminary

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    Description
    The

    Communications Manager


    is responsible for overseeing Kidz2Leaders' brand, messaging and platforms, leveraging print and digital communications channels to best reach K2L's four audiences: current program participants, prospective participants, donors, and volunteer partners.

    Working to support development, programs and everything that we do, this person will set the communications strategy and be intimately hands-on with its execution.

    Responsibilities of the

    Communications Manager


    will include:
    Planning
    Meet with the program and development team quarterly to understand communications needs
    Create a quarterly communications plan and calendar, determining what content will be shared on which platforms
    Oversee and maintain K2L's web properties and technology subscriptions to best support the needs of the team (such as SmugMug, Leadpages, Zapier, Vimeo, Airtable, etc.)
    Create an annual communications budget
    Develop an understanding of K2L's different audiences and unique communication styles
    Create a plan for desired interview, photo, or video content to be captured through the year
    Branding & Design
    Understand and give direction to the team regarding the K2L brand guide to maintain clarity and consistency
    Create branding for new and recurring events and programs, as needed, typically using Canva
    Create slides, promotional pieces, and social media posts to reflect event-specific branding
    General Communications
    Create a monthly digital newsletter for supporters using Constant Contact
    With the program team, create and mail ongoing print communications to participants
    Post updates to Instagram, LinkedIn and Facebook weekly
    Utilize online communication tools to send updates to program participants and volunteers
    With the Development Manager, create and mail two annual donor/volunteer campaigns
    Update development print resources as needed (booklet, folder, one-pager, presentation)
    Assist with fundraising events, such as Rally4theKids (motorcycle rally) and the annual golf tournament
    Create a development and content posting plan for November, leading up to National Giving Day (Giving Tuesday / Georgia Gives Day), utilizing the Georgia Gives website as well as Instagram, Facebook, and LinkedIn
    Public Relations
    Act as a liaison with local news and publications, facilitating magazine, radio, and TV features for key events and programs
    Oversee and update media folders, with updated B-roll and images, and promotional videos
    Web Properties
    Update regularly with program and events updates
    Create and maintain Leadpages landing pages specific to camper and volunteer recruitment for seasonal programs
    Oversee analytics and tracking for web properties, creating reports as needed
    With a Meta advertising partner, create and run Facebook and Instagram ads for participant recruitment
    Camp Hope
    Create all branded deliverables for Camp Hope in advance of camp
    Attend one or both weeks of Camp Hope to manage communications and media, including hosting news outlets and overseeing volunteer photographers and videographers
    Send daily Constant Contact email updates to the campers' families
    Update Smugmug albums daily with photos and share with campers' families
    Post daily to Instagram and Facebook from camp

    Position Qualifications:
    Qualifications
    Unquestioning alignment with the K2L Statement of Faith
    A bachelor's degree in communications or related field
    Exceptional copywriting and editing capabilities, with high precision and strong attention to detail
    Experience using digital platforms and technology to engage audiences
    A creative, entrepreneurial spirit and ability to thrive on a highly collaborative staff team
    Additional Information
    Position is salaried/non-exempt.

    Compensation for the role is $55,000 with a baseline 30-hour work week, Monday to Thursday, and opportunities to earn overtime.

    The K2L team works out of our office in Marietta/East Cobb.

    Benefits include over six weeks of paid leave, including vacation, sick leave, and holiday office closures, as well as a monthly benefits stipend intended to cover individual insurance/medical costs.

    This job posting is being managed by Forrest Johnson Recruiting on behalf of Kidz2Leaders.
    Application Deadline

    09/16/2024

    Job Type:
    Full Time

    Salary Range:
    $55k-$70k
    General Information

    Church/Organization Name

    Contact Name & Contact Info

    Not Applicable
    City, State

    Description of Organization

    Kidz2Leaders is a faith-based nonprofit working to end generational incarceration.

    Through a 10-year continuum of programming, beginning at age eight and provided at no cost to families, we provide stability, opportunity, and a Christian community for children of inmates.

    Each year we serve an average of 450 children and family members in the Atlanta Metro area through four distinct, ongoing program platforms, an effort that involves over 700 volunteers and a growing staff team.

    We are experiencing record-breaking growth within our ministry, and we plan to expand into new cities over the next several years.

    With our growing footprint and long-term commitment to students and families, we believe that we can truly end generational incarceration.

    #J-18808-Ljbffr

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