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Project Manager - Bellevue, United States - Bayone
Description
Notes from the HM Call:
HM - Lewis Sam: lewissam /
Ruchir Dutt :
ruchira-dutta /
Bellevue WA (preferred)
Duration:
Till Jan 2024 with possible extension
Must Have:
Paid Marketing Exp (Marketing/Campaign Management)
More Analytical mindset
SQL, python and Excel
Problem-solving
Interview Process:
Excel Test 45 min.
nalytical and technical skills.
Communications Skill
Day to Day:
This person will be involved in Operations, campaign management, data analysis, understanding what's going on, coordinating with stakeholders and other team members.
This role is more process focused.
Python or other programming languages will be helpful.
Exp in Developing Tableau would be a plus. (not required)
50% of work is done in Excel on daily basis
SQL is also imp.
Should have good understanding of how to look data, using MS Excel, find errors, looking at chart, writing queries.
Day to Day Responsibilities of this Position and Description of Project:
Marketing Business Analyst
We are seeking a talented Marketing Business Analyst to shape and execute our global Paid Search strategy.
You will be responsible for executing day-to-day operations, reporting, budgeting, and optimization of eBay's Microsoft, Google, and Meta Display campaigns within the Global Marketing team.
Display & Social Campaigns is a significant & growing part of eBay's broader Performance Marketing organization and stands as one of the key potential growth drivers for the business.
With unmatched inventory eBay is unique among online retailers, and with huge scale comes massive marketing investments to connect sellers and buyers.
Our mission is to 1) develop efficiencies through continuous testing and scale, 2) mature best practices across markets and 3) strategically invest in platforms and tools to improve operations, 4) Understanding customer need, improving customer journeys, and ensuring consistent brand experience.This is a fantastic opportunity for an individual who is detail-oriented, enjoys working in an result-driven team, is methodical, takes ownership, and can quickly synthesize KPIs.
Responsibilities:
Campaign execution, optimization, and ongoing ad monitoring
Analyze ad experiences with the objective to mitigate any brand risk
Define/manage campaign objectives in a fast paced, ever-changing environment
Influence campaign strategy - staying aligned and working towards achievable outcomes
Work with cross-functional teams to leverage expertise, decipher technical requirements, and inform solutions
Collaborate with business stakeholders to establish clear marketing goals and deliverables
Ad hoc issue investigation and quantification of business impact
Communicate results consistently and clearly
Contribute to test ideation - hypothesis, measurement, design
Create and organize regular reporting documents and status updates
Top 3 Skills:
Data analytics Strong data mining skills, proficient with Excel, SQL, adept at data visualization & problem solving with a data-first mindset
Project management Experience with planning and leading projects end-to-end
Campaign Management - Experience with setup and day to management of marketing campaigns within Microsoft Ads, Google, and Meta
Requirements
Bachelor's degree in business, finance, applied mathematics or related field preferred
2-5 years professional experience
General knowledge of Paid Search Marketing a plus
Ability to conceptualize business problems and solving them through data analysis
Curious in nature and enjoys sleuthing data to identify insights
Works well independently while maintaining collaborative relationships with team
Strong oral and written communication skills - comfortable presenting to groups
Strong personal work ethic, including personal initiative and ownership
Ability to manage multiple projects simultaneously and balance priorities
Experience with SQL scripting and self-serving on data from multiple data platforms
Working knowledge of paid search ads - campaigns, experience, and branding
Microsoft, Meta, Google GDN & other online marketing platform experience a plus
