Manager, Marketing Communications - Austin, United States - Hewlett Packard

Hewlett Packard

Verified Company

Austin, United States

2 weeks ago

Posted by:

Mark Lane

beBee recruiter

Description

About The Team

The WW Hybrid Systems Marketing team at HP embodies a culture of collaboration, innovation, and excellence in delivering marketing and communications for our Hybrid Systems, which include Poly audio and video solutions and HP branded peripherals.

Together, we are a dedicated and passionate team, united by our vision to shape the future of work, position HP as a thought leader in hybrid work, and deliver value to our customers and partners.

About the Role

As a Manager of Marketing Communications within HP's Worldwide Hybrid Systems team, you will play a pivotal role in driving global marketing strategies, orchestrating end-to-end plans, and providing comprehensive guidance to ensure alignment with business objectives.

This leadership position requires adept management across various marketing and communications functions, including alliances, public relations, events, and social media.

You will be responsible for fostering local market engagement and enablement while integrating and aligning marketing efforts across various business units and initiatives.

You will also oversee the production of high-quality content that showcases our value proposition and drives conversion.

What You Get To Do:

Plan, implement, and monitor marketing communications strategies that align with our business goals and target audiences.
Partner with NPI and Demand Gen teams and manage the creation and distribution of engaging and relevant content across multiple platforms, such as blog posts, newsletters, case studies, white papers, webinars, videos, podcasts, and infographics.
Coordinate with internal and external stakeholders, such as NPI managers, sales teams, influencers, and media outlets, to ensure consistent and effective messaging and branding.
Analyze and report on the performance and impact of marketing communications activities, using metrics such as reach, engagement, leads, conversions, and ROI.
Identify and leverage new trends, tools, and best practices in marketing communications to optimize our results and stay ahead of the competition.
Manage and mentor a team of marketing communications specialists, contractors and agencies.

What You Bring

Bachelor's degree in marketing, communications, journalism, or a related field.
57 years of proven experience in marketing communications, preferably in a B2B or SaaS environment.
Excellent verbal and written communication skills, with a flair for storytelling and copywriting.
Creative and strategic thinker, with the ability to develop and execute innovative and effective marketing campaigns.
Collaborative and teamoriented, with the ability to work with crossfunctional teams and external partners.
Detailoriented and organized, with the ability to manage multiple projects and deadlines.
Selfmotivated and resultsdriven, with the ability to work independently and under pressure.

What Gives You an Edge

You are a big picture thinker, but can keep tabs on detailed execution plans
Direct experience working with external agencies and executing highvisibility campaigns with large stakeholder groups.
Experience working in a media agency, particularly within tech brands, is advantageous.

**Join Us