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    Product Marketing Manager - Sarasota, FL, United States - Harmar Mobility LLC

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    Full time
    Description

    Looking for opportunities to grow in your position and enhance your craft? Lift your life by joining Harmar Mobility, where our purpose is to lift lives within our team, among our network of dealers, and in our communities across the nation.

    We manufacture mobility device lifts for vehicles and accessibility products to help those with mobility difficulties enjoy their independence and continue to make meaningful memories, whether they're at home or on the road.

    Harmar has an immediate opening for a Product Line Manager to oversee mobility device lifts and accessibility products.

    Responsibilities include managing product portfolios, ensuring customer satisfaction, leading product development projects, analyzing market trends, and collaborating with cross-functional teams.

    Ensuring customer satisfaction related to product quality and performance.

    Proposal, prioritization and management of key product development and feature improvement projects
    Analysis of competitive prices and Harmar pricing objectives by item
    Developing product content for Marketing Communications
    Supporting key channel development and enhancement initiatives through the sales and service teams.

    Collect and analyze monthly KPI's into a Product Performance Dashboard that will reveal opportunities and/or threats affecting the profitability of the product line and initiate corrective action projects through the appropriate teams.

    Work with Quality and the Operations Team to prioritize corrective action issues arising from customer complaints related to product performance.

    Support the SI&OP process with medium to long range product line forecasts, by unit, by channel and net average price.

    Develop research-based business plans for every NPD project to serve as a baseline for the project team.

    Perform or design Market Research projects that include surveys, interviews, focus groups, internal/external data analysis and managing third party vendors.

    Stay abreast of industry trends, regulatory requirements and competitive developments and ensure all products satisfy customer requirements.
    Travel up to 25% of the time.
    5+ years related work experience in product management, sales/marketing or product development.
    ~ Industry experience marketing to and through distributors/multiple channels
    ~ Experience working with HME/DME, consumer durable goods, automotive accessories, capital equipment or related fields in a manufacturing environment.
    ~ Bachelor's degree in marketing, Business, or Engineering

    Team Player, Gets Stuff Done, Can-do Attitude, Genuinely Cares, Does the Right Thing, and Embraces Inclusion.

    Harmar Mobility is an equal opportunity employer and does not discriminate against otherwise qualified applicants on the basis of race, color, creed, ancestry, religion, orientation, age, sex, marital status, national origin, disability, genetic information, or veteran status .


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