Head of Group Marketing - Williamsburg, FL, United States - Stellar Enterprises

Stellar Enterprises

Verified Company

Williamsburg, FL, United States

3 weeks ago

Posted by:

James Miller

beBee Recruiter

Freelance

Description

The BMZ Group is a global player in the production of lithium-ion battery system solutions.

The group is headquartered in Germany and has production facilities in China, Poland, and the USA, as well as branches in Japan and France.

In addition, there are research and development locations worldwide.

BMZ GmbH has 25 years of experience and has been recognized as one of "Bavaria's Best 50" companies for the fourth time due to its strong growth.

In 2018, BMZ was awarded the "IKOM Award" by TUM Munich as a future employer. Around 3,000 employees work for the BMZ Group worldwide.

Responsibilities:

Responsible for the strategic and content positioning and alignment of marketing within the company group
Professional and disciplinary leadership and development of the marketing team
Conceptualization and operational management of all online and offline marketing activities
Identification of trends and market and competition monitoring
Establishment and maintenance of a consistent and consistent brand management
Development of marketing concepts for new and existing products
Optimization and further development of existing communication channels for specific customer targeting (especially newsletter marketing, video marketing, etc.)
Design, organization, and representation of the company at trade fairs, exhibitions, and customer events
Implementation of employer branding measures in cooperation with human resources
Development, management, and adherence to the marketing and communication budget
Close cooperation with management, sales, and other departments
Establishment, adherence, and