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    Marketing Coordinator - Saint Louis, United States - CMA Global

    CMA Global
    CMA Global Saint Louis, United States

    3 weeks ago

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    Description

    Job Description

    Job Description

    Marketing Coordinator

    CMA Global, Inc.

    Marketing Coordinator

    Welcome to CMA Global, where innovation, collaboration, and impact converge. As a Marketing Coordinator, you'll play a crucial role in shaping the narrative of our industry-leading services and products. Dive into our website, , to explore the dynamic world you'll be a part of. If you're ready to make your mark in a hybrid work environment and contribute to our mission, keep reading.

    CMA Global is an established and growing business consulting firm located in Clayton, MO. Our team of 50 serves 400+ clients. We have an immediate opening for a full-time Marketing Coordinator. 5 years of experience preferred. Will work in a fast-paced, team-oriented, supportive work environment. Salary range is $55,000-$65,000 commensurate with experience (includes base pay & bonus pay).

    Hours, 40 hours per week, 8:00-4:30 CST *Hours are flexible when attendance for events is needed*

    Reporting Structure:

    · As a crucial part of our matrix environment, you'll work closely with consultants, CMA owners/partners, and leaders. Report to CMA's Director of Operations & Client Experience, with dotted line responsibility to one of the Managing Partners, as detailed in our website's "About Us" section.

    Responsibilities:

    · Craft Engaging Campaigns:

    o Develop and implement compelling marketing and advertising campaigns that resonate with our audience. Ensure that your strategies align with our tagline: "When your employees thrive, your business thrives."

    · System Proficiency:

    o Develop a comprehensive understanding of CMA's systems and software showcased on our website, including the assessment platform, report application, CRM, scheduling software, and website. Ensure seamless integration with marketing activities.

    · Data-Driven Decision-Making:

    o Track sales data, maintain promotional materials inventory, and prepare reports using insights gathered from our website analytics. Present findings to our Marketing Initiative, CMA's owners, leadership team, and the broader organization.

    · Strategic Marketing Initiatives:

    o Implement marketing and advertising campaigns aligned with the overall CMA strategy. Use our website's insights to inform strategies, plans, and objectives that resonate with our audience.

    · Quarterly Focus:

    o Determine focus areas and lead quarterly marketing efforts to highlight key CMA services or products. Leverage our website resources to provide marketing support and tracking for revenue enhancement.

    · Collaboration with Finance:

    o Work closely with the finance team, including one of our managing partners, to track service and product line sales, analyze data, and enter sales, expense, and new business information, as showcased on our financial services page.

    · Reporting Excellence:

    o Prepare comprehensive marketing reports by collecting, analyzing, and summarizing sales and marketing data. Use insights from our website's success stories to highlight the impact of our campaigns.

    · Promotional Materials Management:

    o Coordinate with graphics partners/vendors, manage inventory, place orders, and verify receipt of promotional materials. Align with our website's design aesthetic for a cohesive brand image.

    · Sales Support:

    o Provide valuable support to our sales staff by offering sales data, market trends, forecasts, account analyses, and information on new products.

    · Competitive Research:

    o Collaborate with the finance team to research competitive products and services. Leverage our website's industry insights to stay informed about market trends.

    · Event Coordination:

    o Plan and coordinate meetings and events, leveraging our website's events section for insights into our past initiatives.

    · Financial Performance Monitoring:

    o Monitor, track, and analyze financial performance by comparing actual spend with plans and forecasts. Utilize insights from our website's financial services.

    · Continuous Learning:

    o Stay ahead in the dynamic marketing landscape by participating in educational opportunities and reading trade publications. Explore our website's blog section for the latest insights.

    · Ownership and Value Addition:

    o Accomplish organizational goals by embracing ownership of new and different requests. Explore opportunities to add value to job accomplishments based on insights gained from our website.

    Marketing Coordinator Qualifications/Skills:

    · Direct marketing

    · Market segmentation

    · Marketing research

    · Coordination

    · Project management

    · Reporting research results

    · Understanding the customer

    · Process improvement

    · Initiative

    · Planning

    · Financial skills

    Education and Experience Requirements:

    · Bachelor's degree in marketing or a related field required.

    · 5-7 years of proven working experience in marketing coordination and management, preferably including conference/event experience.

    · Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns, as highlighted on our website.

    · Highly creative with experience in identifying target audiences and devising engaging digital campaigns.

    · Working knowledge of A/B and multivariate experiments, website, and marketing analytics tools. Explore our website's tech stack for insights.

    · Familiarity with ad serving tools, PPC campaigns, and HTML, CSS, and JavaScript development, as detailed on our website's tech blog or resources.

    Excellent Benefits

    · CMA pays health care premium 100% for employee.

    · CMA pays health care premium 50% for dependents.

    · Quarterly performance bonus eligibility after six months of successful tenure.

    · Annual bonus after one year.

    · Available to enroll in 401K after one year, with 25% match on contributions by CMA.

    · CMA pays for life insurance.

    · CMA provides for long-term disability insurance.

    · CMA pays for parking space in covered parking garage.

    · 2 weeks paid vacation initially in first year, 3 weeks after 5 full calendar years.

    · 9 paid holidays.

    Job Type: Full-time, with hybrid opportunity

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