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    Marketing Associate - Chicago, United States - University of Illinois

    University of Illinois
    University of Illinois Chicago, United States

    3 weeks ago

    Default job background
    Description
    Marketing Associate - Surgery. College of Medicine

    Marketing Associate - Surgery. College of Medicine

    Hiring Department

    :

    Surgery

    Location

    :

    Chicago, IL USA

    Requisition


    ID
    :

    Posting Close Date

    :

    May 22, 2024

    About the University of Illinois Chicago


    UIC is among the nation's preeminent urban public research universities, a Carnegie RU/VH research institution, and the largest university in Chicago.

    UIC serves over 34,000 students, comprising one of the most diverse student bodies in the nation and is designated as a Minority Serving Institution (MSI), an Asian American and Native American Pacific Islander Serving Institution (AANAPSI) and a Hispanic Serving Institution (HSI).

    Through its 16 colleges, UIC produces nationally and internationally recognized multidisciplinary academic programs in concert with civic, corporate and community partners worldwide, including a full complement of health sciences colleges.

    By emphasizing cutting-edge and transformational research along with a commitment to the success of all students, UIC embodies the dynamic, vibrant and engaged urban university.

    Recent 'Best Colleges' rankings published by U.S.

    News & World Report, found UIC climbed up in its rankings among top public schools in the nation and among all national universities.

    UIC has nearly 260,000 alumni, and is one of the largest employers in the city of Chicago.

    This is a full-time and benefits eligible position. UIC offers competitive salaries commensurate with experience.

    In addition all full time benefits eligible positions include a comprehensive benefits package which include; Health, Dental, Vision, Life, Disability & AD&D insurance, a defined benefit pension plan as well as paid leave which includes; Vacation, Holiday and Sick.

    In addition we offer tuition waivers for employees and dependents. Click for a complete list of

    Employee Benefits

    .

    Description:

    The department of Surgery would like to hire a Marketing Associate.

    With the advent of the pandemic and reduced in-person engagement, the Marketing Associate will be tasked with developing solutions for communicating departments' programs and events with students and the campus community in a virtual world.

    The increase in virtual programming and a significant need for a more robust digital presence has required our marketing and communication efforts to develop transformative effective digital campaigns (including an expansive digital display, social media, and web presence) to support our students in their journey to developing and achieving their full potential on campus and beyond.

    Duties & Responsibilities:


    Assist with development and implementation of marketing plans for university departments assists with determining most effective methods for marketing and communications activities for departments and interfaces with members of university media and media-related departments.

    Develops and maintains social media presence on social networking sites writes, edits, and manages all social media-related content for consistency across all platforms.

    Reviews pre-existing social media posts, refine the study's branding, and create optimized ad campaigns. Analyzes and reports on social media activity and makes recommendations. Assists with managing student staff projects.

    Assists with periodic marketing research assists in the development, implementation and tracking of marketing and communications strategies and branding initiatives.

    Tracks and implements online marketing trends. Collects and reports on various marketing data to reveal insights and impact of efforts. Researches social media trends and hashtags that relate to our target audience's interests. Monitors analytics and metrics to gauge success of social media posts and ad campaigns

    Responsible for continued knowledge gathering on marketing, digital and social media, and related industries, as well as project management and direct customer interface support.

    Lead and manage marketing projects, primarily building capacity within existing study team members to execute marketing projects
    Create a social media content calendar for various channels, planning and scheduling posts in advance
    Build capacity within study team to maintain social media calendar
    Maintain a cohesive social media strategy across various channels to achieve high levels of user engagement
    Create, manage, and publish original and high-quality content across various social media platforms
    Analyze data and metrics to create campaign reports on web traffic, user engagement, and ROI
    Manage all company social media accounts to ensure relevant, up-to-date content
    Collaborate with study leadership to identify marketing priorities
    Perform other related duties and participate in special projects as assigned.

    Minimum Qualifications Required:

    Bachelor's degree in marketing, business administration, communications, public relations, or a closely related field.

    One (1) year (12 months) of professional work experience in marketing, public relations, communications, brand management, or a related professional area.

    Demonstrated experience analyzing and translating data into plans for revising social media, content marketing, and digital advertising campaigns. Experience with Google Analytics.
    Demonstrated experience with social media publishing and creation tools, such as Hootsuite, Buffer, Sprout Social, etc.

    Note:

    Master's Degree in an area consistent with the duties of the position may be substituted for one (1) year (12 months) of work experience.

    Preferred Qualifications:


    Three (3) years (36 months) of professional experience working in the advertising, promotions, public relations, communications, journalism, or a related field is preferred.

    To Apply:

    For fullest consideration click on the

    Apply Now button

    , please fully complete all sections of the online application including adding your full work history with specific details of your duties & responsibilities for each position held. Fully complete the education, licensure, certification and language sections. You may upload a resume, cover letter, certifications, licensures, transcripts and diplomas within the application.

    Please note that once you have submitted your application you will not be able to make any changes. In order to revise your application you must withdraw and reapply. You will not be able to reapply after the posting close date. Please ensure the application is fully completed and all supporting documents have been uploaded before the posting close date. Illinois Residency is required 180 days of employment.


    The University of Illinois System is an equal opportunity employer, including but not limited to disability and/or veteran status, and complies with all applicable state and federal employment mandates.

    Please visit

    Required Employment Notices and Posters


    to view our non-discrimination statement and find additional information about required background checks, sexual harassment/misconduct disclosures, and employment eligibility review through E-Verify.

    The university provides accommodations to applicants and employees.

    Request an Accommodation
    Looking for more University of Illinois positions?


    We invite you to search for positions at each of the University of Illinois locations, the University of Illinois System Office and the University of Illinois Foundation.

    The University of Illinois System Office supports the primary missions of teaching, research, public service, and economic development for all of the Universities and offers positions in all locations.

    The University of Illinois Foundation is the official fundraising and private gift-receiving agency for the University of Illinois and also offers position in all locations.

    Click the links below to search for other University of Illinois positions.

    University of Illinois Urbana-Champaign
    University of Illinois Springfield
    University of Illinois System Office
    University of Illinois Foundation


    The University of Illinois System is an equal opportunity employer, including but not limited to disability and/or veteran status, and complies with all applicable state and federal employment mandates.

    Please visit

    Required Employment Notices and Posters


    to view our non-discrimination statement and find additional information about required background checks, sexual harassment/misconduct disclosures, and employment eligibility review through E-Verify.

    To apply, visit

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