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    Campaign Manager - San Diego, United States - SCI Shared Resources LLC

    SCI Shared Resources LLC
    SCI Shared Resources LLC San Diego, United States

    1 month ago

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    Description
    Our associates celebrate lives. We celebrate our associates.

    Consider the possibilities of joining a Great Place to Work


    Develops Campaign Programs to increase market share and conversion rates that ultimately increase lead generations, sales, and profitable revenue growth.

    Assesses market and recommends Campaigns. Develops and project manages approved Campaigns throughout life cycle. Develops, tracks, trends, and reports on Key Performance Indicators (KPI) to assess Campaign effectiveness.


    JOB RESPONSIBILITIES
    Develop Campaign Programs


    Assess the market demographic and industry constraints to propose appropriate Campaigns that will increase market share and profitable revenue growth.

    Develop proposals including target audience, budget, implementation timeline, program duration, KPIs, and internal or vendor resources. Leverage internal Marketing resources as appropriate. Ensures campaigns adhere to Branding standards and regulatory compliance.

    Present proposals to local, sales, and market management for review, input, and approval. Revise proposal as appropriate to obtain approval.

    Implement Campaigns

    Collaborates with internal and external resources to implement Campaigns on time and within budget. Obtain permits, insurance, products, literature, marketing materials, or similar to support campaigns. Order and schedule delivery of marketing materials, products, or resources to ensure availability.


    Develops power point and presents Campaign to internal sales associates and management teams to ensure target audience, KPIs, and sales team expectations.

    Timely, forwards campaign leads to sales management for further qualification and assessment.

    Administration

    Maintain and publish KPIs on ongoing Campaigns

    Develop and maintain a Campaign Playbook including Project Plan, KPIs, and lessons learned

    May observe sales team in order to identify areas to improve campaign execution

    Additional responsibilities as requested or assigned

    Requirements


    Education & Licenses:
    Bachelor's degree in Marketing, Communications, Funeral Sciences, or related discipline


    Experience & Knowledge:
    At least six (6) years' marketing or sales experience with progressively increasing responsibilities.

    At least two (2) years' marketing or campaign experience with a demonstrable record of achieving KPIs. Campaign experience may include direct mail, branding, grass roots events, seminars, affinity relationships, or similar.


    Skills & Abilities:
    Computer literate and proficient with MS Office, Word, Excel, and Power Point

    Understanding of market penetration, market demographics, campaign KPI analytics, and industry acumen

    Work Conditions

    When considering the work environment associated with this job, the following factors may apply:

    Environment - Work is both indoors and outdoors regardless of seasonal weather; professional attire required when in contact with families

    Postures – Frequent continuous period of time sitting or standing up to 6 hours per day; frequently climbing stairs to access buildings

    Physical Demands – Physical effort requiring manual dexterity is required, includes paperwork, calculators, computers and phone usage

    Hours – May work beyond standard hours or schedule as business needs arise

    Travel - limited amount of local and/or multiple location travel required


    Compensation:

    Salary:
    $64,480 to $65,000

    Postal Code: 92115

    Category (Portal Searching): Sales


    Job Location:
    US-CA - San Diego


    Job Profile ID:
    S00141


    Time Type:
    Full time


    Location Name:
    Goodbody's Mortuary

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