SEO and Tiktok Paid Ads Campaign Specialist - Tempe, United States - RFA Cancellation

RFA Cancellation

Verified Company

Tempe, United States

1 week ago

Posted by:

Mark Lane

beBee recruiter

Description

If you live and breathe digital marketing, we want to talk to you.

We are looking for a passionate and motivated SEO and TikTok Paid Ads Campaign Specialist with a specific understanding of developing, implementing, and optimizing performance for ad campaigns and SEO.

We are looking for someone that lives for 4X or better

Job Functions:

Spotting trends and gaining insights from testing, plus data collection and analysis
Performing ongoing keyword research including discovery and expansion of keyword opportunities and integrate them into the content
Keeping track of what competitors are doing and how well it's working for them
Developing strategies to team with highvalue sites and implement crosslinks
Collaborating with the marketing team to create SEO content
Suggesting changes to sites that improve positioning via content and linking
Use analytics data to evaluate traffic building initiatives' effectiveness and provide improvements in content, user experience, and conversion
Develop, manage and execute multiple ad campaigns in TikTok, including but not limited to audience research, account setup, campaign configuration, and implementation.
Measuring and reporting on the performance of all campaigns daily, weekly, and monthly; assessing against marketing goals (ROI and KPIs). Research industry trends and integrate technologies that could potentially drive lead conversion.
Continuously ideate, implement, and measure results of A/B testing for both creatives/copy and campaign targeting to optimize for engagement/conversions
Identify trends and insights and optimize spend based on performance.
Work with management to ensure the CRM's integration of new campaigns.

Qualifications:

Proven SEO experience
Solid understanding of performance marketing, conversion, and online customer acquisition
Indepth experience with website analytics tools
Experience with bid management tools
Knowledge of ranking factors and search engine algorithms
Uptodate with the latest trends and best practices in SEO
Experience and proficiency in TikTok's paid advertising landscape.
Must have experience managing largevolume TikTok paid ad campaigns
Bachelor's Degree in Marketing or equivalent experience
Analytical mindset with high attention to detail
Deadline oriented, selfstarter who completes tasks autonomously
Problem solver through and through
Serviceoriented, collaborative disposition, and excellent interpersonal skills
Ability to multitask and balance work priorities
Strong management skills and excellent oral and written communication skills.
Proficient with Microsoft Office Suite of products, excellent Excel skills, and Analytics skills