- Set up, moderate, and manage focus groups, IDIs, in-home interviews/ethnographies, shop-alongs, and other qualitative projects (in person or remote) alongside and under the supervision of C+R senior moderators.
- Work independently and with C+R moderators on qualitative research projects by interfacing with the operations team to develop screening questionnaires, coordinate respondent recruitment, select research sites and assemble project materials.
- Develop simple discussion guides, stimuli, homework assignments and other project materials, as warranted, on individual projects.
- Participate in the development of written reports and analyses based on fieldwork, interview transcripts/video, diaries/journals, and other data.
- Travel to field locations, as needed, to moderate and/or execute project set-up, assist with client management, and take notes/record observations, etc.
- Manage projects to ensure recruitment and timelines are met when the senior moderator is absent or unavailable.
- Work collaboratively with a senior moderator on writing final reports, including key insights, writing conclusions, and identifying opportunities and tactical recommendations that address our clients' business issues.
- Attend client meetings and presentations as needed.
- Contribute to the overall organization by contributing ideas and suggestions for improving C+R's processes and/or products and services.
- Keep up-to-date and knowledgeable about clients' businesses, industries and/or customers, marketing research, and technological advancements.
- Special projects as required.
- Regular attendance.
- 4-7 years' experience in marketing research at either a supplier or field service company.
- Experience with a variety of qualitative methods and technologies.
- Demonstrated leadership, organizational skills, and exceptional attention to detail.
- Excellent written and oral communication skills.
- Proficient with Microsoft Office Suite (particularly Word, Outlook, PowerPoint, and Excel).
- Ability to juggle numerous concurrent projects and tasks with minimal supervision.
- Excellent attention to detail and accuracy.
- A passion for consumer research.
- Enthusiastic, engaged, and positive attitude.
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Senior Qualitative Research Analyst - Chicago, United States - C+R Research
Description
ABOUT C+R RESEARCH
There's a reason we've been named one of Chicago's Best Places to work. For over 60 years, C+R has recognized that our people are our greatest asset. Our culture is built on our employees' curiosity, allowing everyone to grow and cultivate their passions and strengths, while at the same time, collaborating and supporting one another. We truly welcome creative thinking and input from all levels in our organization.
At C+R, all analysts work directly with senior managers and owners, who are all still analysts working on projects, as well as face-to-face with clients. Our client brands are mostly Fortune 1,000 companies (both B2C and B2B) and our teams work across a variety of categories using the most innovative methodologies.
POSITION FUNCTION:
The Senior Qualitative Research Analyst will coordinate with C+R's moderators and work independently with regard to the design, execution and analysis of in-person and webcam-based qualitative research projects. They will work in a team environment with each of the experienced moderators and operations team to participate in the processes, practices and methodologies of face-to-face qualitative research.
POSITION RESPONSIBILITIES:
Essential Duties:
Other Duties:
SKILLS & EXPERIENCE:
EDUCATION:
Bachelor's or master's degree in marketing, Marketing Research, Psychology, Sociology, Anthropology, Communication or other related field.
WORKING CONDITIONS:
Office environment. Moderate travel to fieldwork and client sites.
Note: Nothing in this job description restricts management's right to assign or reassign duties and responsibilities to this job at any time.
APPLICATION INSTRUCTIONS:
Please submit cover letter, resume and salary requirements or history to and include the job title in the subject line.
No 3rd party applications will be considered.
This position is not eligible for sponsorship or OPT.
C+R Research provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics.
In addition to federal law requirements, C+R Research complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
C+R Research expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status.