Area Market Liaison - South Bend, United States - Greencroft Communities

Greencroft Communities South Bend, United States

1 week ago

Description

Job Description:
The Area Market Liaison is responsible for the census and business development - related activities of Southfield Village (SFV) and Hamilton Grove (HG) campuses. The Area Market Liaison
is responsible for census development across all service lines.
Duties include:

Coordinates planning and organization of marketing strategies and programs designed to meet
occupancy and payor mix goals.
Stays abreast of competitor changes in the marketplace by conducting annual competitor analysis.
Serves as the primary representative for assigned accounts such as discharge planners in hospitals, physicians, and other allied health professionals including case managers and managed care organizations.
Coordinates special community events for specific target markets including sponsoring one on-site networking event and one educational seminar per calendar quarter.
Develops and maintains effective client and referral source relationships.

Job Requirements/Qualifications:

Bachelor's Degree related field or equivalent experience required.
Previous experience as a sales and marketing professional in the healthcare industry required.
Familiarity with Long Term Care issues & knowledge of Medicare/Medicaid procedures required.
Familiarity with healthcare programs and procedures for admission.
Good verbal and written communication skills.
Ability to handle multiple tasks, creatively problem solve, and work within certain levels of stress.
Strong time management skills and proven ability to meet deadlines.
Empathy and understanding for the needs of the elderly and their families and ability to work both with the older adult (resident) and their families.
Strong computer competency preferred.

Benefits:

Medical/Dental/Vision
Voluntary Life
403(b) with employer match
PTO program
Additional Benefits available

Contact HR with questions,

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