- In collaboration with the Creative Director, develop and execute communication campaigns across all platforms for cohesive messaging and increased social impact, with clear KPIs and measurements.
- Lead the PR and communications strategy execution, driving press coverage and brand awareness through impactful campaigns and editorial coverage in various media channels.
- Plan and execute the social media vision to enhance brand discovery and customer engagement, including overseeing the social media calendar, influencer strategies, and paid social activities.
- Manage content creation and brand storytelling agenda in partnership with the Brand's Creative Director.
- Create and execute event strategies for key initiatives such as product launches, branded events, and press previews.
- Handle media inquiries, draft press releases, oversee press kit distribution, and secure placements in various media formats.
- Manage advertising buys for print, digital, and social media, and oversee content creation.
- Recruit, manage, and develop PR, Communications, and Content teams, ensuring their engagement and growth.
- Manage financial budgets for PR, Communications, and Content, seeking cost-saving opportunities.
- Track and compile press coverage for domestic and international markets, staying updated on the luxury retail landscape and consumer trends.
- Minimum 8 years of Public Relations and Social Media experience
- Proactive, creative, and organized with excellent communication skills
- Results-driven, team-oriented with luxury experience preferred
- Bachelor's degree
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Director of Communications - New York, United States - Chantecaille Beauté
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Description
Chantecaille's mission is to create luxurious botanical beauty with impact. For the past 25 years, the brand has been at the cutting-edge of some of the industry's exciting innovations in skincare and cosmetics, crafting iconic products that are beloved worldwide. Founded by the mother-daughter team of Sylvie and Olivia Chantecaille in 1998, the brand is known globally for its pioneering use of naturals in skincare and makeup, along with its give-back philanthropy program supporting conservation groups worldwide. Always cruelty-free, Chantecaille's products are the epitome of forward-thinking and sustainability.
Overview:
The Director of Communications, reporting to the Chief Marketing Officer, is responsible for developing a cohesive communications strategy for the brand. This includes overseeing communications across all channels: public relations, social media, and content creation, maintaining brand integrity and maximizing opportunities across different platforms. The role aims to reinforce the brand's vision to drive business objectives.
Position Responsibilities
Position Qualifications
Additional Information
Chantecaille Beaute Inc. offers competitive salaries while recognizing and rewarding expertise, performance, and tenure. The published salary range serves as a guideline.
This job description outlines the core responsibilities of the position, subject to change or additional assignments. Chantecaille values privacy and confidentiality in accordance with EEO guidelines and Privacy laws.