A Product Line Specialist is a professional who specializes in a specific line of products - Lake City, TX, United States - Fusion Dynamics

James Miller

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James Miller

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Freelance
Description

Summary
The Specialist will play a crucial role in supporting the Product Line Manager in Lake City, TX.

This includes implementing pricing strategies, setting pricing and margin targets for non-standard product requests, and creating materials and tools to assist the sales team and channel partners.


Essential Duties and Responsibilities

Growth:


  • Collaborate with sales team to identify, pursue, negotiate, win, and maintain profitable business
  • Coordinate and manage customer opportunities and growth initiatives across the organization

Margin Expansion:


  • Prepare cost estimates and make pricing recommendations to achieve revenue and margin goals
  • Maintain accurate and timely pricing data, systems, and processes
  • Work with Engineering, Manufacturing, and suppliers to support cost reduction and supply chain initiatives

Collateral, External Communication, and Promotions

  • Provide content to Marketing Communications for external product promotion programs, creative campaigns, and online product information
  • Train and motivate sales team and distributors to effectively sell our products and increase market share

Market Research & Strategy Development

  • Continuously gather Voice of Customer (VOC) and market trend feedback
  • Collect and prepare competitive product feature comparisons and pricing analyses
  • Support Product Manager in developing and executing strategic initiatives

Representative Decisions

  • Set prices for customer opportunities
  • Determine selling strategy and resource allocation for customer opportunities
  • Develop training and promotional content and implementation plans
  • Oversee website and webtool flow and functionality

Expected Outcomes

  • Achieve organic

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