- Assist in implementing marketing automation and email nurture strategies and best practices to improve global lead routing, email lead generation, and marketing automation functionality for the department
- Support targeted email lead generation campaigns across various verticals and country markets
- Create landing pages, emails, website forms, and workflow automations in HubSpot
- Work closely with the web development team on form creation and automations
- Work closely with other marketing teams to support the development of campaign assets in HubSpot
- Assist in uploading, building and cleaning/maintaining email audience lists in HubSpot and ZoomInfo MarketingOS
- Create and schedule emails in HubSpot
- Light HubSpot administration work - sorting files, maintaining naming conventions, organizing assets and folders, etc.
- Support broader growth marketing initiatives as needed
- Assist with CRM and campaign reporting
- Bachelor's Degree in Marketing, Business, Communications, or a related field
- Beginner to intermediate-level Excel or Google Sheets skills
- Passionate about digital marketing and keeping up with trends
- Understanding of fundamental marketing concepts and the marketing funnel
- Experience working in a marketing CRM or email platform such as Hubspot, Marketo, Klaviyo, MailChimp, WooCommerce, or Shopify Email
- Familiarity with email marketing / email nurturing principles
- Excellent verbal and written communication skills
- Natural ability to collaborate and willingness to both learn and share knowledge
- Team player, adaptable and flexible to the needs of the greater team and department goals
- Highly organized with strong attention to detail
- Familiarity with AI concepts such as ChatGPT or Gemini
- Bachelor's Degree
- Incentive Bonus Plans
- Medical, Dental, Vision benefits
- 401K with Company Match
- 9 Paid Holidays
- Generous Paid Time Off Packages
- Employee Stock Purchase Plan
- Paid Parental & Family Leave
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Marketing Operations Associate - Raleigh, United States - Motorola Solutions
Description
Company Overview
At Motorola Solutions, we're guided by a shared purpose - helping people be their best in the moments that matter - and we live up to our purpose every day by solving for safer.
That's mission-critical communications devices and networks, AI-powered video security & access control and the ability to unite voice, video and data in a single command center view.
We're solving for safer by connecting public safety agencies and enterprises, enabling the collaboration that's critical to connect those in need with those who can help.
The work we do here matters.Department Overview
We are a dynamic and innovative team committed to transforming the digital landscape in our industry. We believe in leveraging data-driven insights to foster growth and enhance customer experiences. Join us if you are passionate about marketing and turning data into actionable strategies.
This is an entry-level position with a lot of opportunity to grow your skill set in a variety of ways within a mission-driven team.
Job DescriptionWe are seeking a highly motivated and dynamic marketing operations associate to join our growth marketing department.
As part of this energetic team, you will play a key role in executing marketing operations strategies aimed at driving user acquisition, engagement, and retention.
This is an exciting opportunity for someone with a passion for marketing and a keen interest in contributing to the growth of our brand.
Day-to-Day Responsibilities:
Qualifications & Skills:
Basic Requirements
Under 10%
Relocation Provided
None
Position Type
New Grad
Referral Payment Plan
No
Our U
S Benefits include:
EEO Statement
Motorola Solutions is an Equal Opportunity Employer.
All qualified applicants will receive consideration for employment without regard to race, color, religion or belief, sex, sexual orientation, gender identity, national origin, disability, veteran status or any other legally-protected characteristic.
We are proud of our people-first and community-focused culture, empowering every Motorolan to be their most authentic self and to do their best work to deliver on the promise of a safer world.
If you'd like to join our team but feel that you don't quite meet all of the preferred skills, we'd still love to hear why you think you'd be a great addition to our team.
We're committed to providing an inclusive and accessible recruiting experience for candidates with disabilities, or other physical or mental health conditions.