- Contribute to the development and execution of market strategies for eRetail channels, including developing strategic roadmaps, test plans, and risk/benefit analysis; and analyzing results and developing insights.
- Translate objectives from client and account leadership into strategy and tactics for eRetail channels.
- Demonstrate eRetail thought leadership by developing and delivering client-facing materials, such as presentations, Point of Views, business cases, execution process documents, playbooks, optimization best practices and performance reports.
- Work with Retail Media Network client teams to identify and understand their needs, campaign performance, and opportunities to grow the relationship.
- Provide management and coaching of Managers and Analysts supporting your account; manage task execution and timeline requirements, strategic guidance, and constructive feedback to aid in their growth in their core functional areas or responsibilities. Oversee performance evaluations and feedback.
- Monitor and share industry news, online marketing trends, industry tools, and internal cross-team insights
- Support growth / sales efforts
- Consult with individual client teams to ensure best practices are being used and to brainstorm new approaches to achieving client goals
- Mastery of all Campaign Management and Planning & Optimization functional responsibilities
- Deliver against functional responsibilities in a strategic and self-guided manner, on high volume of accounts, larger scale client/Media programs
- 7+ years experience within digital media agency function and/or digital media vendor/ad technology platform with a focus on eRetail, Retail Media Networks, or shopper marketing
- Past proficiency within Paid Social Platforms (Facebook/Instagram Power Editor, Twitter, Pinterest, Snapchat, LinkedIn Ads) and DSPs to run Video & Display (Google's DV360, MediaMath, Amazon DSP, Verizon/Oath, TTD)
- In-platform execution / working knowledge in Walmart Media Group, Target's Roundel, Criteo, InstaCart, etc.
- Experience with all facets of eRetail channels: retail, content, media, and platform nuances
- Proficient user of digital ads trafficking tools (DCM)
- Proficient user of Microsoft Office suite, especially Excel (can perform complex functions) and PowerPoint
- Experience against several media buying strategies; self-service, managed buyer, partner negotiations
- A desire to "change the game" and think outside of the box with enthusiasm for the future of eRetail/Retail Media Networks and building that future with us
- Client management, consultative selling skills, and the ability to interact at all levels of management, including the executive level, to advocate and influence direction
- Experience managing, developing, and hiring talent
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Group Media Director-New Business
4 weeks ago
Carmichael Lynch Minneapolis, United States Full time/Regular· We are starting our search for a Group Media Director-New Business to join our team and agency. · Role: · This role leads and oversees day to day new business development for the Media department. This role works in front and behind the camera, able to share the CL Media stor ...
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Senior Digital Media Director
11 hours ago
Merkle Minneapolis, United States**Senior Digital Media Director (Retail Media Network)** · All Openings · Location: Minneapolis, MN. Company Description: Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer e ...
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Digital Media Senior Director,
2 days ago
Dentsu International Minneapolis, United StatesFull-time · Company Description · We are a global network, with 71,000 people around the world, coming together to deliver end-to-end experience transformation. We integrate our services across Media, CXM and Creative while pushing the boundaries of transformation and sustainabl ...
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Associate Director, Retail Media
1 week ago
Stackline Minneapolis, United StatesStackline is the first full-funnel connected commerce platform for the world's most innovative brands. Business leaders, product innovators, performance marketers, and analysts trust Stackline as the single source of commerce truth. Fueled by our proprietary neural network, our m ...
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Associate Director, Paid Media
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The Nature Conservancy Minneapolis, United StatesOFFICE LOCATION Arlington, Virgina, US Location is flexible to anywhere in the US. Remote and hybrid options are available. #LI-Remote #PDN WHO WE ARE The mission of The Nature Conservancy (TNC) is to conserve the lands and waters upon which all life depends. As a science-based o ...
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True Media Minneapolis, United StatesOpen position in all True Media office locations including Kansas City, MO, Columbia, MO, St. Louis MO, and Minneapolis, MN; Hybrid work schedule: in office/remote.As an Associate Director, Media Planning you are an important part of creating the most appropriate media plans for ...
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Senior Digital Media Director
1 week ago
Merkle Minneapolis, United States**Senior Digital Media Director (Retail Media Network)** · - · All Openings · Location: · Minneapolis, MN. · Company Description: · Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalize ...
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Associate Director, Retail Media
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Stackline & Company Minneapolis, United StatesAbout The Role: · Do you find yourself wondering what's next in your career journey? Is there a role out there where you can apply your analytical prowess, experiences in e-commerce advertising, and take pride in knowing you are directly influencing a company's success? Then we h ...
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Group Media Director-New Business
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Carmichael Lynch Minneapolis, United StatesWhat We Believe · We believe that when the best of strategy and creativity come together, brands stand apart. · Our Hiring Philosophy · Carmichael Lynch is committed to creating a diverse, safe and welcoming workplace with opportunity for all. We strive for inclusion, equity a ...
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Group Media Director-New Business
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Carmichael Lynch Minneapolis, United StatesWe are starting our search for a Group Media Director-New Business to join our team and agency. · Role · This role leads and oversees day to day new business development for the Media department. This role works in front and behind the camera, able to share the CL Media story bu ...
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Sales Director
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WeAreAspire Minneapolis, United StatesPosition: Director of Sales · Company: Media Company · Compensation: $140,000 - $170,000 + OTE (relocation paid) · Location: Minneapolis, Minnesota · Aspire is partnered with a Media company who is in search for a Director of Sales who can come in and be a part of their highl ...
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Events & Communications Coordinator
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J. Murphy & Associates Minneapolis, United StatesEvents & Communications Coordinator · Reports to: Development Manager · Full time: 37-40 hours a week · Key Responsibilities: Client · Attend meetings, events and other related activities · Develop a relationship with clients and their staff through e-mail, calls, and outreach m ...
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Account Director
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Haberman Minneapolis, United StatesHaberman is seeking an Account Director with strong paid media experience and a proven ability to generate success for our clients. You're a key leader at the agency, demonstrating a commitment to the agency's business, reputation, and culture. You're savvy with business terms an ...
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Manager: Events
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J. Murphy & Associates Minneapolis, United StatesManager: Events & Communications · Reports to: President · Full time: 37-40 hours a week · Key Responsibilities: Client · Attend meetings, events and other related activities · Develop a relationship with clients and their staff through e-mail, calls, and outreach meetings · Wor ...
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Summer Intern, Creative
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OUTFRONT Media Minneapolis, United States Part timeAbout OUTFRONT · We are one of North America's most innovative media companies. We leverage the power of creative excellence, unbeatable locations and smart audience data to change the game for advertisers. Our purpose as a company is to help people, places and businesses grow s ...
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Senior Manager, Commerce
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dentsu Minneapolis, United States Full timeCompany Description · Carat is the world's first media agency and privileged to work with some of the most storied and innovative brands in the world. Most recently named a leader amongst global media agencies by Forrester, Carat is consistently ranked the #1 media agency in the ...
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Senior Manager, Commerce
6 days ago
Carat Minneapolis, United States Full timeJob Description · This is a remote opportunity, open to anyone within the US. · The Commerce & Retail Media team at Dentsu leads strategy, activation and optimizations for large buy-side Retail Media CPG client. The Senior Manager will demonstrate the ability to report and optimi ...
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Director of Hobby and International Sales
3 weeks ago
Publisher Services, Inc Minneapolis, United StatesDirector of Sales | Hobby and International Sales · Location: Suwanee, GA or Minneapolis, MN · We are in search of a dynamic and customer-focused Director of Sales for the Hobby and International Channel to spearhead our efforts in the Toys, Games and Entertainment categories. As ...
Digital Media Director - Minneapolis, United States - Merkle
Description
Digital Media Director (eRetail/Retail Media Network)
All Openings
Location:
Minneapolis, MN.
Company Description:
Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices.
For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios.
The agencys heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive people-based marketing strategies.
Its combined strengths in performance media, customer experience, customer relationship management, loyalty, and enterprise marketing technology drive improved marketing results and competitive advantage.
With 9,600+ employees, Merkle is headquartered in Columbia, Maryland, with 50+ additional offices throughout the US, EMEA, and APAC. In 2016, the agency joined dentsu. For more information, contact Merkle at Merkle or visit .We are champions for meaningful progress and we strive to be a force for goodfor our people, for our clients, for the industry and for our society.
We keep our people at the center, creating space for growth, understanding and learning so they can thrive.We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment.
Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.
Merkle is an agency of dentsu.Job Description:
As a Digital Media Director, you will be the go-to Retail Media Network expert, leading strategic management of complex eRetail campaigns; acting as the central hub of collaboration across several departments/resources including senior level colleagues at Merkle and senior level business leaders at your client, while meeting client objectives.
Location is flexible - opportunity to work remotely.
Responsibilities:
Qualifications:
Additional Information:
Dentsu is a modern marketing solutions company. Our mission is to help clients navigate, progress and thrive in a world of change.
Businesses rely on our integrated network of agencies and specialized practices to champion meaningful progress through creative, media, commerce, data and technology.
Part of Dentsu Group, our global network comprises 66,000 diverse people in 143 countries, who are dedicated to teaming for growth and good.
Some of our award-winning agencies include 360i, Carat, dentsumcgarrybowen, DEG, dentsuX, iProspect and Merkle. Follow us on Twitter @DentsuUSA and visit .Employees from diverse or underrepresented backgrounds encouraged to apply.
Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances.
Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws.
A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company.
Please contact if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.
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